Financial Advisory Practice Training Course

Duration 5 days 10 modules · 33 contact hours
Level Intermediate Certificate on completion
Who attends Financial Advisers, Relationship Managers and others
Fee from USD 1,100 KSh 95,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-TI-051

Before you join: Participants should understand basic personal finance terms, including income, expenses, savings, borrowing, interest rates and investment risk.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Financial advisers must turn incomplete client information into defensible recommendations on cash management, investments, protection, retirement and long-term financial goals. The work requires more than product knowledge: advisers must establish client objectives, test affordability and risk capacity, explain trade-offs clearly, document suitability and maintain effective review arrangements. Poor fact-finding, unclear disclosures or unsuitable asset allocation can damage client outcomes, create complaints and expose the firm to regulatory risk.

This course develops the foundations of a disciplined financial advisory practice. Participants learn to conduct structured client discovery, prepare cash-flow and net-worth statements, define measurable goals, identify funding gaps and build goal-based financial plans. They assess risk tolerance, risk capacity and capacity for loss; apply diversification and strategic asset allocation; compare common investment, retirement and protection products; and use Investment Policy Statements to frame recommendations and portfolio reviews. The programme also addresses tax-aware planning principles, estate-planning fundamentals, referral boundaries, conflicts of interest and record keeping.

Teaching combines concise instructor briefings with financial-planning cases, adviser-client simulations, group analysis and calculation work. Participants apply methods to realistic client situations involving competing goals, debt, retirement planning, market volatility and protection needs. Each participant leaves with reusable templates for fact-finding, financial-plan construction, suitability assessment, Investment Policy Statements and client review management, plus a personal implementation plan for improving their advisory workflow.

The course is suited to advisers, relationship managers and wealth-support professionals who need a structured approach to client financial planning. It is also relevant to treasury, investment and banking professionals moving into client-facing advisory roles or seeking stronger foundations for investment conversations.

What you will be able to do

  • Conduct structured client discovery using fact-find questions, financial statements and goal-ranking methods
  • Prepare cash-flow, net-worth and funding-gap analyses from client financial information
  • Build goal-based financial plans using time-value-of-money calculations and planning assumptions
  • Assess suitability through risk tolerance, risk capacity, capacity for loss and client objectives
  • Construct diversified strategic asset allocations using Modern Portfolio Theory principles
  • Compare investment, retirement and protection products using costs, risks, liquidity and tax considerations
  • Draft client recommendations with documented rationale, disclosures, actions and review triggers
  • Establish client review processes using Investment Policy Statements, monitoring measures and service calendars

Benefits of attending

For you

  • Conduct more confident fact-find meetings with clear question sequences and documentation standards
  • Turn client objectives into quantified financial goals, funding gaps and action priorities
  • Explain investment risk, diversification and market volatility in plain client language
  • Produce better-supported recommendations with suitability evidence and disclosure records
  • Build a personal workflow for client reviews, referrals and follow-up actions

For your organisation

  • Improves consistency of client discovery, suitability assessment and recommendation documentation
  • Reduces avoidable complaints through clearer risk, fee and conflict disclosures
  • Strengthens investment conversations with goal-based planning and asset-allocation discipline
  • Creates more reliable client review processes for changing circumstances and portfolio drift
  • Supports referral controls for tax, legal, estate and specialist regulated advice

Course modules

10 modules over 5 days

Participants can define the adviser role, client-service boundaries and core professional obligations.

  • Financial adviser role, fiduciary duties, and client-service boundaries
  • Revenue models: fees, commissions, assets under management, and conflicts
  • Client segmentation using life stage, wealth, complexity, and service needs
  • Regulatory perimeter: advice, information, execution-only services, and referrals
  • Documenting client authority, suitability obligations, and record-retention requirements
  • Professional conduct standards, complaints handling, and escalation routes

Participants can gather, verify and organise the information required for a client financial profile.

  • Structured discovery meetings using open questions, active listening, and summaries
  • Fact-find data: income, spending, assets, debts, insurance, and dependants
  • SMART financial goals ranked by timeframe, importance, and funding gap
  • Cash-flow statements distinguishing committed costs, discretionary spending, and irregular payments
  • Net-worth statements reconciled to account records, valuations, and outstanding liabilities
  • Data privacy consent, source documentation, and client file completeness checks

Participants can develop goal-based financial plans using quantified assumptions and funding analysis.

  • Financial planning process from engagement letter through review cycle
  • Goal-based planning assumptions for inflation, returns, taxes, and longevity
  • Time-value-of-money calculations using present value, future value, and annuities
  • Funding-gap analysis comparing required capital with projected savings capacity
  • Scenario analysis for job loss, market decline, and life events
  • Written recommendations linking objectives, evidence, actions, and review triggers

Participants can explain investment principles and construct strategic allocations aligned with client objectives.

  • Asset classes: cash, bonds, equities, property, and alternative investments
  • Risk-return trade-offs measured through volatility, correlation, and expected return
  • Modern Portfolio Theory and diversification across assets, regions, and issuers
  • Strategic asset allocation aligned with horizon, objectives, liquidity, and risk capacity
  • Active versus passive management, fees, tracking error, and manager selection
  • Investment Policy Statements defining objectives, constraints, governance, and rebalancing rules

Participants can assess client suitability using behavioural, financial and portfolio-risk evidence.

  • Risk tolerance questionnaires distinguished from risk capacity and required return
  • Suitability assessment integrating knowledge, experience, financial position, and objectives
  • Capacity-for-loss analysis under adverse markets, illiquidity, and income shocks
  • Behavioural finance biases: loss aversion, anchoring, overconfidence, and herding
  • Portfolio stress tests using drawdowns, inflation shocks, and rate changes
  • Rebalancing decisions governed by thresholds, tax effects, and transaction costs

Participants can compare common financial products against client needs, constraints and costs.

  • Bond pricing, duration, credit risk, and interest-rate sensitivity
  • Equity valuation concepts: earnings, dividends, multiples, and growth assumptions
  • Collective investments: mutual funds, ETFs, unit trusts, and expense ratios
  • Insurance products assessed for protection needs, exclusions, premiums, and claims
  • Retirement vehicles compared by contribution limits, access rules, and taxation
  • Product due diligence covering issuer strength, liquidity, charges, and documentation

Participants can identify tax, estate and protection considerations while recognising specialist referral needs.

  • Tax-aware planning distinguishes deferral, exemptions, reliefs, and taxable income
  • After-tax return calculations incorporating income tax, capital gains, and fees
  • Retirement income sequencing from pensions, investments, and cash reserves
  • Estate-planning fundamentals: wills, beneficiary nominations, trusts, and probate
  • Protection needs analysis for death, disability, illness, and dependency risks
  • Referral protocols for tax, legal, and regulated specialist advice

Participants can communicate financial recommendations clearly, accurately and with appropriate disclosures.

  • Plain-language recommendation reports structured around goals, options, risks, and actions
  • Explaining compound returns, inflation, and volatility without misleading certainty
  • Client meetings managed through agenda setting, questioning, and documented decisions
  • Handling objections about fees, performance, risk, and competing advice
  • Disclosure conversations covering conflicts, costs, limitations, and material risks
  • Behaviourally informed communication during market stress and client anxiety

Participants can organise client reviews, monitoring activities and core advisory practice controls.

  • Client review calendars triggered by life events, performance, and regulation
  • Portfolio monitoring against Investment Policy Statement targets and drift bands
  • Fee reviews, service scope, and client profitability analysis
  • Client relationship management records, workflow stages, and service-level commitments
  • Complaint triage, root-cause analysis, remediation, and regulatory reporting
  • Cybersecurity controls for client data, communications, and payment instructions

Participants can apply the full advisory process and define improvements to their own client workflow.

  • End-to-end client case synthesis from fact-find through written recommendation
  • Recommendation prioritisation using urgency, impact, dependencies, and client readiness
  • Reviewing assumptions, evidence gaps, conflicts, and specialist referral requirements
  • Quality assurance checklist for suitability, disclosures, calculations, and file notes
  • Personal application plan identifying client segments, workflow changes, and milestones
  • Peer feedback against advice quality criteria and professional conduct standards

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Client fact-find template
  2. Cash-flow and net-worth model
  3. Goal-based financial plan template
  4. Suitability assessment checklist
  5. Investment Policy Statement template
  6. Client review calendar

Who should attend

  • Financial Advisers — need a repeatable process for client discovery, planning and recommendations
  • Relationship Managers — need stronger financial-planning conversations with affluent and retail clients
  • Private Banking Officers — need to connect client goals with appropriate investment and protection solutions
  • Investment Advisers — need documented suitability methods alongside portfolio recommendations
  • Wealth Management Analysts — need practical foundations for supporting advisers and preparing client materials
  • Treasury and Banking Professionals — need financial advisory skills for transition into client-facing roles

Skills and tools covered

Client financial discoveryCash-flow forecastingPortfolio constructionSuitability assessmentInvestment product analysisClient review management

Tools and standards

Investment Policy Statement, Modern Portfolio Theory, Capital Asset Pricing Model, ISO 22222

How the course runs

Training methodology

The course uses short instructor briefings to introduce financial-planning methods, followed by case work, calculation tasks, group exercises and adviser-client simulations. Participants interpret client fact finds, prepare cash-flow and net-worth statements, assess risk capacity, compare products and frame investment recommendations. Simulations focus on questioning, explaining risk, handling objections and documenting decisions. Facilitated reviews identify evidence gaps, conflicts, disclosure requirements and referral points. Application planning converts course methods into practical changes for each participant's client workflow.

Requirements and prerequisites

Participants should understand basic personal finance terms, including income, expenses, savings, borrowing, interest rates and investment risk. Experience in banking, insurance, investments, treasury, client service or finance administration is useful, but prior advisory experience is not required. Participants should be comfortable reading simple financial statements and performing percentage calculations. No specialist investment qualification, advanced valuation knowledge, financial-planning software expertise or prior knowledge of local tax law is required. Tax, legal and product rules are discussed as planning considerations rather than jurisdiction-specific advice.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

Participants should understand basic finance concepts such as income, expenses, savings, debt, interest and investment risk. The course does not require previous financial advisory experience, advanced investment analysis or a specialist qualification.

Bring a laptop or calculator for financial-planning calculations and case materials. Participants may also bring anonymised examples of client forms or review processes they want to improve, subject to employer confidentiality rules.

It is designed for financial advisers, relationship managers, private banking staff, investment advisers and wealth-management support professionals. It also suits banking or treasury professionals moving into advisory responsibilities.

Investment analysis courses focus primarily on securities, valuation and portfolio performance. This course focuses on the adviser process: discovering client needs, assessing suitability, developing financial plans, communicating recommendations and managing ongoing reviews.

Participants can use the fact-find, financial-plan, suitability and review templates in client preparation and follow-up work. The methods also help teams standardise recommendation records, referral decisions and client communication.

Each training day runs from 08:30 to 16:30 and provides about 6.5 contact hours. The five days cover ten modules in teaching order, balancing instructor input with cases, calculations, simulations and application planning.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.