Hygiene Promotion and Behaviour Change Training Course

Participants can use behavioural models to explain and prioritise hygiene practices.

• COM-B model examines capability, opportunity and motivation for hygiene actions
• Behavioural determinants include disgust, nurture, status, habit and social norms
• Specify target behaviours by actor, action, context, frequency and duration
• Behavioural journey maps reveal decisions, constraints and reinforcing experiences
• Prioritisation criteria compare disease burden, feasibility, reach and expected uptake
• Distinguish individual behaviour change from collective action and service accountability

Participants can plan ethical formative research to identify local behavioural drivers.

• Research questions link programme assumptions to observable behavioural evidence
• Semi-structured interviews explore routines, beliefs, preferences and household decision-making
• Structured observation records handwashing facilities, water storage and sanitation conditions
• Transect walks identify environmental risks, service points and community assets
• Focus group discussions test shared norms without treating consensus as evidence
• Sampling plans include women, men, children, older people and marginalised groups
• Informed consent, confidentiality and safeguarding guide community data collection

Participants can convert formative research findings into actionable audience and barrier profiles.

• Barrier analysis separates access constraints, motivational drivers and social influences
• Audience segmentation groups people by behaviour, context, influence and constraints
• Personas summarise priority groups without replacing direct community evidence
• Problem trees connect unsafe practices with immediate, underlying and structural causes
• Opportunity mapping identifies existing routines, trusted channels and local champions
• Equity analysis examines disability, gender, age, displacement and economic exclusion

Participants can select complementary intervention components for defined hygiene behaviours.

• Behaviour Centred Design links behavioural insight to intervention design choices
• Intervention matrices align barriers, behaviour techniques, delivery channels and indicators
• Enable handwashing through water access, soap availability and convenient facilities
• Use prompts, commitments, cues and habit formation techniques appropriately
• Social norm approaches distinguish descriptive norms from injunctive norms
• Community mobilisation combines dialogue, collective planning and local accountability
• Intervention packages balance communication, products, services and environmental changes

Participants can develop clear, tested hygiene messages and materials for priority audiences.

• Message briefs define audience, desired action, benefit, barrier and call-to-action
• Plain-language principles improve comprehension across literacy and language levels
• Visual communication uses sequence, contrast, recognisable settings and culturally appropriate imagery
• Demonstrations show correct handwashing, water treatment and safe storage steps
• Pretesting checks comprehension, relevance, acceptability and unintended interpretations
• Communication channels include interpersonal sessions, radio, schools and community groups
• Rumour tracking identifies misinformation requiring timely programme responses

Participants can adapt hygiene promotion content to common WASH service contexts.

• Handwashing facilities meet accessibility, privacy, drainage and maintenance requirements
• Household water treatment options include boiling, chlorination, filtration and solar disinfection
• Safe storage prevents recontamination through covered containers and hygienic dispensing
• Food hygiene addresses preparation, reheating, utensil cleanliness and child feeding
• Menstrual health support considers materials, privacy, water, disposal and social norms
• Child faeces disposal addresses caregiver routines and sanitation access barriers
• School hygiene plans connect facilities, cleaning systems and pupil participation

Participants can plan rapid, accountable hygiene promotion during emergencies and outbreaks.

• Rapid assessments identify immediate transmission risks, service gaps and affected groups
• Cholera prevention prioritises safe water, handwashing, food hygiene and faeces containment
• Oral cholera vaccine campaigns require coordinated hygiene communication and feedback
• Emergency messaging balances urgency, accuracy, feasibility and community trust
• Community feedback mechanisms capture complaints, rumours, preferences and protection concerns
• AAP commitments guide information sharing, participation, feedback and response
• Referral pathways address safeguarding, gender-based violence and serious public health concerns

Participants can measure hygiene behaviour change and use findings to improve delivery.

• Theory of change links activities, behavioural determinants, outcomes and assumptions
• Indicator selection distinguishes inputs, outputs, behavioural outcomes and health proxies
• Structured spot checks assess visible handwashing facilities and enabling conditions
• Self-reported practices require careful questioning to reduce social desirability bias
• Monitoring plans specify data sources, frequency, responsibilities and disaggregation
• Data quality checks review completeness, consistency, timeliness and enumerator bias
• Adaptive management decisions document findings, changes, owners and review dates

Participants can prepare an implementable hygiene promotion plan with quality controls.

• Workplans sequence assessment, design, mobilisation, delivery, monitoring and review
• Volunteer management covers selection, training, supervision, incentives and retention
• Partner coordination aligns messages, referral routes, geographic coverage and reporting
• Quality assurance checklists review session content, facilitator practice and material use
• Budgets cost personnel, materials, transport, translation, monitoring and contingencies
• Risk registers address supply interruptions, access constraints, rumours and security incidents
• Ninety-day action plans assign priorities, milestones, resources and accountability