Course overview
Influence at work depends on more than confidence or presentation polish. Managers, specialists and project leaders must secure decisions, gain cooperation without formal authority, explain complex proposals, and handle resistance without damaging working relationships. Weak messages, poorly prepared stakeholder meetings and defensive responses can delay programmes, dilute recommendations and leave important decisions unresolved.
This course develops a practical approach to communicating with purpose, credibility and authority. Participants learn to analyse stakeholders, define communication objectives, frame messages around audience priorities and build arguments using evidence. They practise active listening, assertive requests, influence methods, interest-based negotiation and executive briefing structures. The course also addresses difficult conversations, feedback, conflict, objection handling, virtual presence and communication under pressure.
Delivered over five instructor-led days in classroom locations in more than 50 cities or live online, the course combines short briefings with case work, simulations, peer feedback and structured application planning. Each training day runs from 08:30 to 16:30 and provides approximately 6.5 contact hours. Participants leave with a reusable stakeholder influence plan, message map, meeting preparation sheet, executive briefing structure and personal communication action plan. A certificate of completion is issued to participants who complete the course.
The course is suited to professionals who need to influence decisions, coordinate across functions, communicate with senior stakeholders, lead projects or represent their organisation with clients, partners, regulators or community groups.

