Business Conversations Training Course

Duration 5 days 10 modules · 33 contact hours
Level Intermediate Certificate on completion
Who attends Line Managers, Project Managers and others
Fee from USD 1,100 KSh 95,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-CS-128

Before you join: Participants should have experience of workplace meetings, one-to-one discussions or stakeholder communication and be able to describe real conversations they find difficult.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Important work is often delayed or damaged by conversations that are vague, avoidant or overly forceful. Managers must address missed commitments, employees need to challenge unsafe decisions, project leads need agreement across competing priorities, and client-facing staff must handle dissatisfaction without conceding unnecessarily. In each case, the quality of the conversation affects decisions, trust, accountability and delivery. Good intent alone is insufficient when stakes, emotions or power differences are present.

This course develops the judgement and communication discipline required to conduct purposeful business conversations. Participants learn to prepare for high-stakes discussions, establish a clear purpose, listen for facts and concerns, ask questions that produce useful information, and state positions without creating unnecessary defensiveness. They practise the SBI feedback model, Ladder of Inference, interest-based negotiation, Thomas-Kilmann conflict modes and structured methods for responding to emotion, resistance and disagreement. The course also addresses conversations with senior stakeholders, direct reports, peers, clients and colleagues from different cultural backgrounds.

Teaching combines short instructor briefings with realistic cases, paired practice, group analysis, role-play simulations and structured peer feedback. Participants work with conversation scenarios such as performance concerns, project delays, conflicting priorities, customer complaints and difficult stakeholder decisions. They leave with a personal conversation preparation pack, feedback scripts, question sets, conflict response options and a 30-day application plan. The course suits professionals whose work depends on obtaining agreement, resolving issues early and maintaining productive working relationships under pressure.

What you will be able to do

  • Prepare high-stakes conversations using a purpose, stakeholder and evidence planning framework
  • Apply active listening and calibrated questioning to identify interests, concerns and assumptions
  • State clear positions using assertive language, factual evidence and specific requests
  • Deliver developmental feedback using the Situation-Behaviour-Impact model and agreed actions
  • Respond to defensiveness and strong emotion using acknowledgement, reframing and boundary-setting techniques
  • Resolve workplace disagreements through interest-based negotiation and option generation
  • Adapt conversation approaches to power dynamics, cultural preferences and virtual communication
  • Produce a 30-day conversation application plan for priority workplace discussions

Benefits of attending

For you

  • Greater confidence raising difficult issues before they become formal disputes
  • Clearer feedback that produces agreed actions rather than vague commitments
  • Stronger ability to challenge decisions without becoming confrontational
  • More reliable methods for handling emotional or defensive responses
  • A practical plan for improving priority workplace relationships

For your organisation

  • Earlier resolution of performance, delivery and stakeholder issues
  • Higher-quality decisions through clearer facts, assumptions and requests
  • More consistent feedback conversations between managers and employees
  • Reduced escalation caused by avoidable misunderstandings and unresolved conflict
  • Improved cross-functional coordination on competing priorities and commitments

Course modules

10 modules over 5 days

Participants can prepare a focused conversation with clear objectives, evidence and requests.

  • Conversation purpose defined through outcomes, relationships, risks and required decisions
  • Stakeholder mapping identifies authority, interests, concerns and likely points of resistance
  • Facts separated from interpretations using the Ladder of Inference
  • Evidence packs distinguish observable behaviour, impact, assumptions and hearsay
  • Opening statements establish purpose, relevance, agenda and conversational safety
  • Specific requests framed with owner, action, timing and success criteria

Participants can listen actively and use questions to establish accurate understanding.

  • Active listening demonstrates attention through paraphrasing, summarising and minimal encouragers
  • Open questions uncover context, priorities, concerns and decision criteria
  • Calibrated questions invite explanation without implying blame or predetermined answers
  • Funnel questioning moves from broad context toward specific facts and commitments
  • Reflecting emotions tests understanding while keeping discussion focused on issues
  • Silence used deliberately to create thinking time and fuller responses

Participants can state concerns, boundaries and requests directly while preserving respect.

  • Assertive communication distinguishes directness from aggression, passivity and avoidance
  • I-statements express concerns, needs and boundaries without assigning motives
  • DESC scripts structure difficult requests: Describe, Express, Specify, Consequences
  • Plain-language messages replace hedging, jargon, qualifiers and ambiguous commitments
  • Boundary statements clarify acceptable conduct, decision rights and next steps
  • Tone, pace and body language aligned with the intended message

Participants can give reinforcing and corrective feedback that leads to agreed action.

  • SBI feedback links Situation, Behaviour and Impact using observable evidence
  • Feedforward questions focus discussion on future choices and practical support
  • Positive feedback names repeatable behaviours rather than offering generic praise
  • Corrective feedback addresses performance gaps, standards and required improvement
  • Agreement checks confirm ownership, deadlines, support and follow-up arrangements
  • Documentation distinguishes coaching notes from formal performance management records

Participants can keep difficult conversations productive when emotions or resistance arise.

  • Emotional triggers identified before conversations through self-awareness and preparation
  • Acknowledgement validates experience without automatically agreeing with the position
  • Naming the process surfaces tension, confusion or avoidance constructively
  • Reframing converts accusations into needs, concerns, facts and workable questions
  • Defensive responses met with curiosity, evidence and repeated conversational purpose
  • Pause protocols prevent reactive language during anger, anxiety or frustration

Participants can address disagreement through interests, options and fair decision processes.

  • Thomas-Kilmann modes match competing, avoiding, accommodating, compromising and collaborating responses
  • Positions separated from underlying interests, constraints, fears and priorities
  • Interest-based negotiation generates options before evaluating possible agreements
  • Objective criteria test proposals against policy, data, standards and precedents
  • Common-ground statements identify shared outcomes before addressing disputed methods
  • Escalation routes clarify unresolved decisions, authority and documented rationale

Participants can gain commitment from peers and stakeholders with competing priorities.

  • Stakeholder interests translated into messages relevant to their operational priorities
  • Influence maps identify decision-makers, sponsors, blockers and informal opinion leaders
  • Reciprocity builds cooperation through credible support, information and practical concessions
  • Evidence-based recommendations connect proposals with risks, benefits and implementation requirements
  • Pre-meetings test concerns and build support before formal decision forums
  • Commitment language distinguishes agreement, endorsement, consultation and accountable ownership

Participants can adapt conversation methods for virtual settings, cultural differences and hierarchy.

  • Virtual meeting design assigns purpose, participation, decisions and follow-up ownership
  • Camera, chat and turn-taking protocols reduce exclusion during remote discussions
  • Cultural preferences explored through questions rather than assumed from nationality
  • Power-distance awareness shapes challenge, disagreement and invitation to contribute
  • Senior stakeholder briefings lead with decision, evidence, risk and required action
  • Inclusive language checks meaning, avoids idiom and invites alternative viewpoints

Participants can conduct structured conversations about expectations, performance and development.

  • Expectation-setting conversations define outcomes, standards, authority and review points
  • Performance gaps examined through evidence, causes, support and accountability
  • Coaching questions help employees identify options, commitments and learning needs
  • GROW model structures Goal, Reality, Options and Way Forward discussions
  • Difficult messages delivered early, privately and with appropriate procedural fairness
  • Follow-up conversations review progress, remove barriers and reset commitments

Participants can select and apply appropriate conversation methods to priority workplace situations.

  • Conversation diagnosis selects methods according to stakes, relationships and decision urgency
  • Preparation sheets combine purpose, evidence, questions, requests and contingency responses
  • Observer criteria assess listening, clarity, emotional control and agreed actions
  • Feedback from peers identifies behavioural strengths and specific adjustment points
  • Personal triggers linked to pause strategies, language choices and support needs
  • Thirty-day action plans schedule priority conversations, reviews and learning reflections

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. High-stakes conversation preparation template
  2. SBI feedback conversation script
  3. Calibrated question bank
  4. Conflict response mode selector
  5. Stakeholder influence map
  6. 30-day conversation application plan

Who should attend

  • Line Managers — address performance, priorities and team issues with greater clarity
  • Project Managers — secure decisions and resolve delivery conflicts between stakeholders
  • Team Leaders — conduct accountable conversations without damaging working relationships
  • Client Relationship Managers — handle expectations, complaints and difficult commercial discussions
  • HR Business Partners — support managers through sensitive employee relations conversations
  • Technical Specialists — explain concerns and influence decisions outside their direct authority

Skills and tools covered

Conversation preparationActive listeningConstructive feedbackConflict resolutionStakeholder influenceAssertive communication

Tools and standards

Ladder of Inference, Situation-Behaviour-Impact model, Thomas-Kilmann Conflict Mode Instrument, GROW model

How the course runs

Training methodology

The course uses short instructor briefings to introduce each method, followed by case analysis, group exercises, paired practice and facilitated simulations. Participants prepare and conduct conversations drawn from common workplace situations, including missed deadlines, performance concerns, competing priorities and dissatisfied clients. Structured observation guides and peer feedback help participants identify specific behavioural choices and their effects. The final sessions convert learning into individual application plans for real conversations after the course.

Requirements and prerequisites

Participants should have experience of workplace meetings, one-to-one discussions or stakeholder communication and be able to describe real conversations they find difficult. Familiarity with their organisation's reporting lines, performance processes and common communication channels will help them apply the material quickly. The course assumes confidence communicating in the course language at work. No prior communication qualification, management title, psychology training or formal negotiation experience is required. Participants do not need to disclose confidential workplace details; anonymised examples can be used throughout.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

You should have experience participating in workplace conversations, meetings or stakeholder discussions. No prior management training, communication qualification or formal negotiation course is required.

Bring examples of conversations you need to handle, such as a performance concern, project disagreement or client issue. Do not bring confidential documents; anonymised facts and scenarios are sufficient.

The course is designed for managers, project professionals, client-facing staff, HR practitioners and specialists who need to influence others. It is particularly useful for people who avoid difficult conversations or need a more structured approach.

This course focuses on two-way workplace discussions rather than formal presentations. It addresses listening, questioning, feedback, disagreement, emotion, conflict and gaining commitment from others.

Participants use realistic cases and can apply the methods to their own upcoming conversations. The preparation template, feedback scripts and action plan can be used immediately with teams, peers, clients and stakeholders.

Each day runs from 08:30 to 16:30 and provides about 6.5 contact hours. Time is divided between instructor input, case work, group exercises, simulations, feedback and application planning across ten modules.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.