Course overview
Digital ecosystems create value by connecting customers, suppliers, partners, developers, data providers and service operators through shared digital services, rules and commercial incentives. They can improve market access, shorten service delivery, create new data products and reduce transaction friction. They also introduce difficult strategic choices: which role to play, which participants to attract first, what to standardise, what to control, how to share data, and how to prevent trust, security and competition risks from damaging adoption.
This course equips participants to design and govern an ecosystem strategy rather than treat a platform as a technology project. Participants examine ecosystem archetypes, network effects, participant value propositions, platform economics, partnership structures, API and data architecture, digital identity, governance rules, trust controls and phased implementation roadmaps. They use established methods including Business Model Canvas, Wardley Mapping, the TOGAF Standard and TM Forum Open APIs to connect strategic intent with operating-model, technology and commercial decisions.
Teaching combines concise instructor briefings, sector cases, facilitated group analysis, ecosystem simulations and structured application planning. Cases reflect common ecosystem settings such as digital banking partnerships, public-service platforms, health data exchanges, industrial marketplaces and telecommunications service ecosystems. Participants progressively build an ecosystem strategy pack during the course, then refine it through peer review and executive-style presentation. They leave with reusable models, templates and a complete ecosystem strategy for a current or proposed initiative.
The course suits managers and specialists responsible for digital transformation, product strategy, partnerships, data, architecture, innovation and service delivery. It is particularly relevant where an organisation must work with external participants while retaining clear commercial discipline, control responsibilities and customer trust.



