GIS for Real Estate Analysis Training Course

Duration 10 days 20 modules · 65 contact hours
Level Intermediate Certificate on completion
Who attends Real Estate Analysts, Property Development Managers and others
Fee from USD 2,200 KSh 190,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-RE-039

Before you join: Participants should be comfortable working with spreadsheets, tables and basic property information such as addresses, parcels, transactions, rents or asset records.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Real estate decisions depend on location evidence that can be tested, communicated and repeated. Site acquisition teams need to compare parcels against access, demand, competition, planning constraints and infrastructure. Asset managers need to understand tenant catchments, vacancy patterns and portfolio exposure. Valuation, development and public-sector property teams need defensible spatial analysis rather than static maps, disconnected spreadsheets or unsupported assumptions.

This course teaches participants to use geographic information systems for property market analysis, site selection, portfolio review and development feasibility. Participants work with parcel, transaction, demographic, transport, planning, environmental and points-of-interest data. They build geodatabases, clean and geocode records, conduct proximity and drive-time analysis, create trade areas, assess site suitability and model spatial patterns. The programme also covers data quality, coordinate systems, spatial statistics, remote sensing inputs, map design and methods for presenting findings to investment committees and non-technical stakeholders.

Teaching combines short technical briefings with guided case work based on retail expansion, logistics location, residential development and public property portfolios. Participants use GIS tools to build analysis from the first week, progressing from data preparation and mapping to multi-criteria models and market evidence. They leave with a reusable real estate GIS analysis pack: a project data model, site-screening criteria matrix, suitability model, market-area analysis, portfolio map series and a final decision presentation.

The course suits property analysts, development professionals, investment teams, valuation specialists, planners and GIS practitioners who need to turn location data into defensible property decisions. It is relevant to commercial real estate firms, banks, retailers, logistics operators, public land agencies, infrastructure providers and corporate real estate functions.

What you will be able to do

  • Build a real estate geodatabase from parcel, transaction, demographic and planning datasets
  • Geocode property records and assess positional accuracy, match rates and address exceptions
  • Produce property market maps using sound cartographic design and classification methods
  • Calculate buffers, drive-time catchments and accessibility measures for candidate sites
  • Apply weighted overlay and multi-criteria decision analysis to site selection
  • Analyse market competition, demand indicators and spatial patterns using GIS methods
  • Assess portfolio exposure to planning, environmental, infrastructure and market factors
  • Present a complete GIS-based real estate recommendation with documented assumptions

Benefits of attending

For you

  • Produce defensible site-selection evidence for acquisition and development decisions
  • Interpret spatial demand, competition and accessibility patterns with greater confidence
  • Create map-based investment materials that senior decision-makers can use
  • Add GIS-based market analysis capability to valuation and property appraisal work
  • Build a reusable workflow for analysing property, location and portfolio data

For your organisation

  • Reduce inconsistent site assessments through documented spatial decision criteria
  • Improve acquisition screening with comparable, repeatable location analysis
  • Identify portfolio exposure to planning, environmental and access constraints earlier
  • Support investment committees with traceable maps, data sources and assumptions
  • Connect property records with demographic, market and infrastructure evidence

Course modules

20 modules over 10 days

Participants can frame a real estate question as a spatial decision model with defined evidence requirements.

  • Property decisions supported by location, market, regulatory and infrastructure evidence
  • Spatial questions for acquisition, development, leasing and portfolio management
  • Decision criteria, constraints and assumptions recorded in an analysis brief
  • GIS workflow from business question through evidence, analysis and recommendation
  • Parcel, building, address and market-area geographic reference units
  • Retail, logistics, residential and public-property location decision cases

Participants can select appropriate spatial data structures, coordinate systems and geographic reference units.

  • Vector, raster and tabular data structures used in property analysis
  • Coordinate reference systems, map projections, datums and measurement units
  • Parcel polygons, building footprints, points and network datasets compared
  • Geographic identifiers linking asset registers, transactions and spatial features
  • Scale, resolution and positional accuracy implications for property decisions
  • Metadata fields recording source, date, licence, accuracy and update cycle

Participants can evaluate property data sources and establish practical data governance controls.

  • Public cadastre, planning, census and transport data source assessment
  • Commercial property datasets for transactions, rents, listings and occupiers
  • Data licences, permitted uses and restrictions for client reporting
  • Source lineage documented from acquisition through analytical output
  • Data dictionary fields for assets, parcels, tenancies and market indicators
  • Quality controls for completeness, timeliness, consistency and duplication

Participants can create a geodatabase structure that connects property records with spatial features.

  • Feature classes, attribute tables and relationship classes for property records
  • Parcel-to-asset relationships where ownership and occupation differ
  • Unique identifiers supporting joins between GIS and property systems
  • Domain values standardising asset type, tenure, status and condition
  • Geodatabase schema designed for repeatable property market analysis
  • Validation rules preventing invalid dates, areas and property classifications

Participants can geocode property records, resolve exceptions and report matching quality.

  • Address standardisation using locality, postal code and street components
  • Geocoding workflows for property registers, comparables and competitor locations
  • Match scores, candidate review and unmatched address exception handling
  • Parcel centroid, rooftop and street interpolation geocoding accuracy compared
  • Duplicate detection using address keys, coordinates and property identifiers
  • Geocoding quality report covering match rate, errors and residual risks

Participants can produce clear property maps that communicate evidence without distorting interpretation.

  • Map purpose determines extent, scale, symbology and level of detail
  • Choropleth classification using quantile, equal interval and natural breaks
  • Graduated symbols showing rents, values, transactions and unit counts
  • Labels, annotation and visual hierarchy for parcel-level property maps
  • Basemap selection balancing context, readability, licensing and disclosure
  • Map layout standards for investment papers and property reports

Participants can identify and filter property opportunities using spatial and attribute queries.

  • Attribute queries filtering assets by area, tenure, value and status
  • Spatial selection identifying parcels within designated planning zones
  • Intersect operations finding properties affected by constraint boundaries
  • Dissolve and merge operations preparing market-area and land assemblage layers
  • Area calculations checked against recorded parcel and building measurements
  • Screening outputs documented with query logic and exclusion reasons

Participants can measure proximity and access relationships relevant to property value and demand.

  • Euclidean buffers measuring proximity to amenities, hazards and competitors
  • Distance bands applied to schools, stations, hospitals and retail anchors
  • Nearest-feature analysis identifying closest comparable, competitor or transport stop
  • Network distance compared with straight-line distance for site assessments
  • Accessibility indicators combining travel time, frequency and service coverage
  • Buffer assumptions tested against market behaviour and planning guidance

Participants can construct and interpret drive-time, walk-time and customer catchment areas.

  • Network analyst settings for walking, driving and service-area calculations
  • Drive-time polygons created for retail, healthcare and logistics locations
  • Isochrones adjusted for one-way streets, turn restrictions and travel speeds
  • Primary, secondary and tertiary trade areas defined from customer behaviour
  • Population and household counts summarised within catchment boundaries
  • Catchment overlap assessed between proposed and existing trading locations

Participants can combine demographic indicators with location data to estimate local demand.

  • Census geographies matched to catchments, neighbourhoods and market areas
  • Population density, household income and age profiles mapped appropriately
  • Dasymetric mapping improves demand estimates beyond administrative boundary averages
  • Household expenditure proxies used cautiously for retail demand analysis
  • Demand indicators normalised by population, households or floor area
  • Small-area data suppression and confidentiality risks managed in reporting

Participants can map transaction and comparable evidence to identify local market patterns.

  • Comparable transaction records cleaned for date, property type and unit basis
  • Price per square metre calculated with consistent area definitions
  • Temporal filters separating current evidence from obsolete market transactions
  • Spatial clustering reveals concentrations of sales, listings and rental activity
  • Comparable selection considers proximity, specification, tenure and transaction date
  • Market maps distinguish observed evidence from analyst interpretation clearly

Participants can build a transparent multi-criteria suitability model for candidate sites.

  • Suitability criteria separated into opportunities, constraints and mandatory exclusions
  • Weighted overlay combines standardised scores from multiple spatial criteria
  • Reclassification converts raw distances and values into comparable suitability scores
  • Analytic Hierarchy Process supports pairwise comparison of selection criteria
  • Constraint masks remove protected, restricted and physically unsuitable land
  • Sensitivity testing examines how changing weights affects site rankings

Participants can assess development opportunities against planning, legal and physical constraints.

  • Zoning, land-use designations and development control layers interpreted carefully
  • Setbacks, height limits and density controls mapped for development parcels
  • Flood zones, contamination records and protected areas screened spatially
  • Easements, rights-of-way and utility corridors identified within site boundaries
  • Planning policy dates and authoritative sources recorded for due diligence
  • Constraint maps distinguish preliminary screening from formal legal advice

Participants can use imagery and raster data to derive property-relevant site observations.

  • Aerial imagery assessed for recency, resolution, seasonality and positional accuracy
  • Satellite imagery supports land-cover, growth and site-condition observation
  • Raster classification distinguishes built-up land, vegetation, water and bare ground
  • Change detection identifies construction progress and land-use conversion
  • Digital elevation models indicate slope, drainage and visibility conditions
  • Image interpretation findings verified against ground evidence and source dates

Participants can apply basic spatial statistics to interpret clustering, outliers and local variation.

  • Spatial autocorrelation tests whether nearby property observations resemble each other
  • Moran's I interpretation for prices, rents and vacancy indicators
  • Hot Spot Analysis identifies statistically significant market activity concentrations
  • Local outlier analysis flags unusual values requiring data or market review
  • Kernel density estimation maps transaction and amenity concentration patterns
  • Statistical outputs interpreted with sample size and data-quality limitations

Participants can map portfolio composition, concentration and exposure to location-based risk.

  • Portfolio geocoding links asset registers to parcels and building locations
  • Asset concentration mapped by geography, sector, tenant and value
  • Exposure overlays identify flood, transport, planning and regulatory risk
  • Vacancy, lease expiry and capital expenditure mapped by asset cluster
  • Portfolio dashboards summarise location metrics for management review
  • Risk scoring separates observed exposure from management risk appetite

Participants can design repeatable GIS workflows for recurring property analysis and reporting.

  • ModelBuilder or graphical workflows document repeatable geoprocessing sequences
  • Batch processing updates buffers, joins and map outputs efficiently
  • Parameterised models support different markets, sites and reporting periods
  • Workflow documentation records inputs, assumptions, outputs and quality checks
  • File naming and folder structures support auditability and team handover
  • Automation boundaries identified where professional judgement remains essential

Participants can prepare web maps and decision materials for non-technical property stakeholders.

  • Web map layers organised for performance, permissions and user interpretation
  • Pop-ups present property attributes, comparables and site-screening results
  • Interactive filters support review by asset type, market and status
  • Executive map narratives link spatial findings to investment decisions
  • Uncertainty, data gaps and assumptions disclosed in decision materials
  • Map exports formatted for investment committees and due diligence reports

Participants can review GIS analysis for technical accuracy, evidence quality and decision readiness.

  • Quality assurance checklist covers geometry, attributes, queries and map outputs
  • Topology checks identify gaps, overlaps and invalid parcel boundaries
  • Peer review tests criteria, weights, sources and interpretation logic
  • Reproducibility checks confirm outputs from documented inputs and procedures
  • Version control records data refreshes, model changes and approval status
  • Decision-readiness review distinguishes preliminary analysis from formal due diligence

Participants can build, review and present a complete GIS-based real estate location recommendation supported by documented evidence.

  • Business brief defines property objective, decision criteria and stakeholder requirements
  • Project geodatabase integrates parcels, market indicators, constraints and accessibility data
  • Candidate sites screened through queries, catchments and suitability modelling
  • Comparable, demographic and competition evidence supports site ranking conclusions
  • Quality review documents data limitations, sensitivity findings and residual risks
  • Decision presentation communicates recommendation, maps, assumptions and next actions

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Real estate GIS project data model
  2. Property data quality checklist
  3. Site-screening criteria matrix
  4. Weighted suitability model template
  5. Catchment and market analysis map series
  6. GIS-based location recommendation pack

Who should attend

  • Real Estate Analysts — need defensible location evidence for acquisitions, disposals and asset reviews
  • Property Development Managers — need to screen land opportunities against demand and delivery constraints
  • Investment Analysts — need spatial evidence to support underwriting and investment committee papers
  • Valuers and Appraisers — need mapped comparable evidence, catchments and local market context
  • Corporate Real Estate Managers — need to assess facility location, coverage and portfolio exposure
  • GIS Analysts and Planners — need to apply spatial methods to property and market decisions

Skills and tools covered

Property data modellingSpatial market analysisSite suitability modellingCatchment analysisPortfolio mappingGIS decision reporting

Tools and standards

ArcGIS Pro, QGIS, PostGIS, Analytic Hierarchy Process

How the course runs

Training methodology

The course uses short instructor briefings followed by guided GIS build sessions, property cases and structured group reviews. Cases cover retail catchments, logistics sites, residential development land and portfolio risk. Participants prepare datasets, create maps, test suitability criteria and interpret results against real estate decision questions. Simulated investment committee discussions develop concise reporting and challenge assumptions. Individual application planning helps participants adapt the methods, data requirements and governance steps to their own property portfolio or market area.

Requirements and prerequisites

Participants should be comfortable working with spreadsheets, tables and basic property information such as addresses, parcels, transactions, rents or asset records. Familiarity with real estate concepts including site selection, valuation, development, leasing or portfolio management is useful. Some prior use of mapping software is helpful but not essential. The course assumes confidence using a desktop computer and managing files. Programming, advanced statistics, prior GIS certification and previous experience with ArcGIS Pro, QGIS or spatial databases are not required.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

You should be comfortable using spreadsheets, working with property records and managing computer files. Previous GIS use is helpful but not required; the course begins with spatial data, coordinate systems and core mapping workflows before moving to advanced analysis.

Bring a laptop if attending online and, where permitted, a small non-confidential sample of property, asset, transaction or location data from your work. Training datasets are provided, so participants without internal data can complete every part of the programme.

It is designed for real estate analysts, development teams, investment professionals, valuers, planners, corporate property managers and GIS specialists. Participants benefit most when they need to assess sites, markets, catchments or portfolio exposure.

General GIS courses focus primarily on software functions and map production. This programme uses those functions to address property decisions such as site screening, comparable mapping, trade-area definition, development constraints and portfolio risk.

You can use the data model, screening matrix, suitability workflow and quality checklist with your own property portfolio or market area. The methods support acquisition reviews, development appraisals, retail location decisions, facility planning and investment reporting.

Each day runs from 08:30 to 16:30 and provides about 6.5 contact hours. The first week establishes property data, mapping, accessibility and demand analysis; the second week covers suitability, constraints, market patterns, portfolio analysis, reporting and the final capstone.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.