Microfinance Products and Services Training Course

Duration 5 days 10 modules · 33 contact hours
Level Intermediate Certificate on completion
Who attends Microfinance Product Managers, Credit Managers and others
Fee from USD 1,100 KSh 95,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-BI-094

Before you join: Participants should have practical familiarity with retail lending, microfinance operations, financial inclusion programmes, branch banking or digital financial services.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Microfinance providers must offer products that fit irregular incomes, seasonal trade, household shocks and small-business cash cycles without creating avoidable debt, hidden charges or costly delivery models. A loan that appears attractive in a branch can fail when instalments conflict with harvest timing, agent liquidity is weak, underwriting ignores existing obligations, or customers cannot use digital channels confidently. Product teams need evidence on demand, economics, risk, client protection and operational feasibility before changing a loan, savings, payments or insurance offer.

This course examines the full product-management cycle for microfinance. Participants learn to segment clients, conduct financial-diary research, define product requirements, design cash-flow-based credit, structure savings and transaction services, assess microinsurance propositions, and price products using activity-based costing. The programme also addresses digital and agent channels, credit risk controls, IFRS 9 governance, responsible sales, complaints handling, social performance and pilot testing. Participants learn how to balance outreach, affordability, portfolio quality and financial sustainability when making product decisions.

Delivered over five instructor-led days, the course combines short technical briefings with cases from microenterprise lending, agricultural finance, digital credit and branchless banking. Participants work through product specifications, pricing assumptions, customer journeys, portfolio indicators and pilot decisions in facilitated groups. Classroom delivery is available in more than 50 cities, with a live online option. Each participant receives a certificate of completion and leaves with a structured product design pack, including research, pricing, risk, channel and implementation materials for use in their own institution.

What you will be able to do

  • Segment microfinance clients using financial diaries, behavioural data and Jobs-to-be-Done statements
  • Design cash-flow-based loan products with suitable amounts, tenors, repayment schedules and controls
  • Develop savings, payments and microinsurance propositions within operational and regulatory constraints
  • Calculate product pricing using activity-based costing, effective interest rates and break-even analysis
  • Map branch, agent and digital customer journeys using service blueprint techniques
  • Apply Client Protection Standards and social performance indicators to product decisions
  • Monitor product risk using PAR30, vintage analysis, scorecards and IFRS 9 governance concepts
  • Prepare a pilot plan using hypotheses, success metrics, stopping criteria and approval requirements

Benefits of attending

For you

  • Build credible product proposals supported by client evidence and unit economics
  • Improve loan terms around actual household and enterprise cash-flow patterns
  • Identify unsuitable pricing, repayment schedules and sales practices before launch
  • Use portfolio and client-outcome data to recommend product changes confidently
  • Lead structured pilots for digital, credit, savings or insurance products

For your organisation

  • Reduce product failures caused by weak demand evidence and impractical operating rules
  • Improve repayment performance through cash-flow-aligned credit structures
  • Strengthen transparent pricing, responsible sales and complaint-resolution controls
  • Lower channel costs through informed branch, agent and digital service design
  • Create clearer governance for product approval, piloting and performance review

Course modules

10 modules over 5 days

Participants can define product opportunities from client needs, institutional objectives and service constraints.

  • Microfinance business models: NGOs, cooperatives, banks, and regulated deposit takers
  • Financial diaries identify irregular income, expenses, shocks, and repayment capacity
  • Distinguish working-capital, asset-finance, consumption-smoothing, and emergency-credit needs among client segments
  • Analyse rural, urban, agricultural, and microenterprise customer cash-flow patterns
  • Map customer journeys from application through disbursement, use, repayment, and renewal
  • Balance outreach, portfolio quality, financial sustainability, and social-performance objectives

Participants can convert client research into prioritized product requirements and segment choices.

  • Segment clients by enterprise cycle, household profile, location, and financial behaviour
  • Use financial diaries and interviews to quantify unmet product demand
  • Jobs-to-be-Done statements connect customer circumstances, motivations, and desired progress
  • Calculate willingness-to-pay ranges without confusing demand with stated preference
  • Conjoint analysis tests attribute trade-offs among price, term, collateral, and access
  • Translate research findings into prioritized product requirements and exclusion criteria

Participants can design credit products that match business cash flows and institutional risk appetite.

  • Set loan purposes, amounts, tenors, grace periods, and repayment frequencies
  • Match instalment schedules to seasonal cash flows and inventory cycles
  • Compare individual, group, solidarity, and value-chain lending methodologies
  • Develop cash-flow-based underwriting without relying solely on physical collateral
  • Design collateral substitutes: guarantors, savings pledges, warehouse receipts, and movable assets
  • Specify restructuring, refinancing, top-up, and early-settlement product rules
  • Document product terms in a credit policy and customer disclosure

Participants can assess non-credit products for client value, operational feasibility and responsible delivery.

  • Structure voluntary savings features within applicable licensing and liquidity constraints
  • Compare commitment savings, goal accounts, recurring deposits, and emergency balances
  • Assess microinsurance value propositions, exclusions, claims processes, and insurer responsibilities
  • Bundle payments, remittances, and bill collection with transactional customer needs
  • Apply responsible cross-selling controls and informed-consent requirements at point of sale
  • Evaluate product bundling effects on uptake, cost, and customer value

Participants can price microfinance products transparently while testing affordability and sustainability.

  • Build product cost allocations using activity-based costing drivers
  • Calculate effective interest rates, flat rates, fees, and annual percentage rates
  • Model break-even volume, operating expense ratios, credit losses, and funding costs
  • Separate price affordability analysis from subsidy and cross-subsidy decisions
  • Test sensitivity to delinquency, inflation, funding cost, and transaction volumes
  • Present transparent price disclosures using local regulatory requirements and plain language

Participants can select and design delivery channels using customer, risk and unit-cost evidence.

  • Map assisted and self-service journeys across branch, agent, mobile, and USSD channels
  • Select channels using transaction frequency, customer capability, and unit-cost evidence
  • Define agent liquidity, commissions, training, supervision, and escalation procedures
  • Design digital onboarding controls for identity verification, consent, and data quality
  • Measure adoption funnels from registration through first transaction and repeat use
  • Plan exception handling for failed transactions, complaints, and service outages

Participants can embed fair treatment, accessibility and social performance measures within product governance.

  • Apply Client Protection Standards to product design, sales, and collections
  • Use Universal Standards indicators to track social and environmental performance
  • Assess over-indebtedness through debt-service capacity, bureau data, and refinancing patterns
  • Set complaint-resolution workflows, service-level targets, root-cause coding, and reporting
  • Build accessibility features for women, rural clients, older persons, and disabilities
  • Review algorithmic bias risks in digital credit scoring and decisioning
  • Establish informed-consent scripts for data use, insurance, and third-party sharing

Participants can establish product controls that address credit losses, fraud and conduct risks.

  • Construct credit scorecards from repayment, cash-flow, behavioural, and bureau variables
  • Set approval authorities, exception limits, and maker-checker control points
  • Monitor PAR30, write-offs, rescheduling, vintage curves, and collection effectiveness
  • Apply IFRS 9 staging concepts to expected credit loss governance
  • Investigate fraud indicators involving staff collusion, identity theft, and cash leakage
  • Design collections pathways that preserve dignity while managing arrears

Participants can plan controlled product pilots and make evidence-based scale, revise or stop decisions.

  • Frame product hypotheses using customer problem, segment, value proposition, and economics
  • Build a minimum viable product with service blueprint and operating rules
  • Set pilot cohorts, control groups, success metrics, and stopping criteria
  • Use Build-Measure-Learn cycles to interpret uptake, usage, repayment, and complaints
  • Run pre-mortems covering conduct risk, fraud, technology, and operational failure
  • Prepare governance papers for product approval, pilot funding, and risk sign-off

Participants can monitor product performance and create a practical implementation plan for their institution.

  • Build product dashboards linking outreach, usage, revenue, risk, and client outcomes
  • Analyse cohort retention, cross-sell, dormancy, and repeat-borrowing patterns
  • Prioritize product changes using impact-effort matrices and evidence thresholds
  • Define review cadences for pricing, terms, controls, and customer feedback
  • Create a 90-day implementation plan with owners, milestones, and dependencies
  • Present product decisions using assumptions, trade-offs, and documented approval criteria

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Client segmentation and financial-diary research template
  2. Cash-flow-based loan product specification
  3. Activity-based product pricing model
  4. Channel service blueprint and agent-control checklist
  5. Client protection and complaints-control checklist
  6. 90-day pilot and product-governance plan

Who should attend

  • Microfinance Product Managers — design and improve credit, savings, payments and insurance propositions
  • Credit Managers — align underwriting, repayment structures and collections with product intent
  • Operations Managers — translate product rules into workable branch, agent and digital processes
  • Digital Financial Services Managers — develop accessible mobile, USSD and agent-led services
  • Risk and Compliance Managers — assess conduct, credit, fraud and client-protection controls
  • Microfinance Programme Managers — build viable financial services for target client groups

Skills and tools covered

Microfinance product designClient demand researchCash-flow lendingProduct pricing analysisDigital channel designSocial performance management

Tools and standards

Client Protection Standards, Universal Standards for Social and Environmental Performance Management, IFRS 9, Build-Measure-Learn

How the course runs

Training methodology

The programme uses short instructor briefings to introduce product, pricing, client-protection and risk methods, followed by facilitated case work drawn from microenterprise, agricultural, agent-banking and digital-credit settings. Participants analyse customer evidence, product terms, pricing assumptions, repayment data and operational scenarios in small groups. Simulations examine product approval, pilot decisions, collections conduct and channel exceptions. Facilitated application planning helps participants adapt the methods, templates and decision criteria to a current product challenge in their institution.

Requirements and prerequisites

Participants should have practical familiarity with retail lending, microfinance operations, financial inclusion programmes, branch banking or digital financial services. They should be comfortable reading basic financial statements, portfolio reports and product terms, and should understand concepts such as interest, repayment, arrears and operating costs. Experience in product, credit, operations, risk, sales or programme management is suitable. Advanced financial modelling, coding, actuarial knowledge and prior experience with microinsurance are not required. The course explains specialised product and social-performance frameworks before applying them.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

Participants should understand basic lending, interest, repayments, arrears and operating costs. No advanced modelling, coding or prior microinsurance experience is required.

Bring an anonymised product challenge, such as a loan with poor uptake, high delinquency or costly delivery. Participants may also bring non-confidential product terms, portfolio reports or customer research for reference.

It is designed for product, credit, operations, digital financial services, risk, compliance and programme professionals working with low-income households or microenterprises. It is particularly useful for staff responsible for improving existing products or introducing new services.

Credit risk courses concentrate on underwriting, portfolio quality and collections, while operations courses focus on process execution. This course connects those disciplines with client research, product design, pricing, channels, protection and pilot governance.

Participants can use the templates to review an existing product, test repayment structures, assess pricing and document channel controls. The final application plan identifies actions, owners, evidence requirements and decision points for the next 90 days.

The programme provides approximately 32.5 contact hours, running from 08:30 to 16:30 each day. Time is divided between technical instruction, cases, group analysis, simulations and application planning across ten modules.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.