Negotiation Skills Training Course

Duration 5 days 10 modules · 33 contact hours
Level Intermediate Certificate on completion
Who attends Procurement Managers, Account Managers and others
Fee from USD 1,100 KSh 95,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-PE-042

Before you join: Participants should have experience of workplace discussions where outcomes, resources, terms or commitments are negotiated.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Negotiation determines prices, service levels, project scope, timelines, resources and working relationships. Yet many professionals enter discussions with vague objectives, reveal their limit too early, treat stated positions as fixed, or concede without gaining a reciprocal commitment. The result can be avoidable cost, delayed decisions and agreements that fail during delivery. Sound negotiation is not aggressive persuasion; it is disciplined preparation, purposeful conversation and clear agreement management.

This five-day Negotiation Skills Training Course develops the mindset and methods required to prepare, conduct and close business negotiations with greater control. Participants distinguish interests from positions, assess BATNAs and reservation points, estimate the zone of possible agreement, build packages that create mutual value and make conditional concessions. They also practise questioning, listening, framing, anchoring, handling deadlock and responding to common pressure tactics without damaging important relationships.

Instruction combines concise briefings with realistic cases, group analysis, structured simulations and individual application planning. Scenarios reflect negotiations commonly faced by procurement teams, project leaders, account managers, regulators and internal service functions: commercial terms, project changes, stakeholder commitments, supplier performance and resource allocation. Participants receive direct feedback on their preparation, communication choices, proposal design and closing discipline. Each participant leaves with a completed negotiation preparation pack and a 30-day application plan for an upcoming live negotiation. A certificate of completion is issued on successful course completion.

The course is suited to professionals who already negotiate as part of their role and need a repeatable method rather than ad hoc tactics. It is particularly valuable where negotiations involve several stakeholders, incomplete information, competing priorities or continuing commercial relationships.

What you will be able to do

  • Prepare a negotiation strategy using BATNA, reservation point, target and ZOPA analysis
  • Diagnose interests, positions, power sources and decision-making constraints before bargaining
  • Design package proposals and conditional trades that create and claim value
  • Use calibrated questions, active listening and framing to uncover counterpart priorities
  • Set defensible anchors and manage concessions through planned reciprocal exchanges
  • Respond to pressure tactics, deadlock and emotional reactions using principled techniques
  • Coordinate internal stakeholders, mandates and messages for multi-party negotiations
  • Produce a negotiation preparation pack and 30-day application plan

Benefits of attending

For you

  • Prepare for high-stakes discussions with clearer objectives and walk-away limits
  • Make fewer unplanned concessions during supplier, client and internal negotiations
  • Handle difficult counterparts without becoming defensive or escalating conflict
  • Present proposals that address multiple variables beyond price alone
  • Build a repeatable preparation routine for future negotiations

For your organisation

  • Improved commercial outcomes through planned trades rather than unilateral concessions
  • Stronger supplier and client agreements with clearer commitments and accountabilities
  • Reduced project delays caused by unresolved scope, ownership and resource issues
  • More consistent negotiation standards across commercial and operational teams
  • Lower relationship damage from avoidable escalation and poorly managed pressure tactics

Course modules

10 modules over 5 days

Participants can select an appropriate negotiation approach based on interests, alternatives and relationship priorities.

  • Distributive, integrative and mixed-motive negotiations distinguished before selecting an approach
  • Interests, positions and constraints separated using principled negotiation concepts
  • BATNA quality assessed against the cost of no agreement
  • Reservation points set without confusing aspirations with walk-away limits
  • Negotiation mindset examined: curiosity, discipline, reciprocity and controlled ambition
  • Assumptions tested before judging counterpart motives or bargaining power

Participants can prepare a fact-based strategy with clear objectives, limits and information priorities.

  • Stakeholder maps identify decision makers, influencers, blockers and implementation owners
  • Objectives converted into target, reservation point and acceptable trading range
  • ZOPA estimated from market data, alternatives and counterpart incentives
  • Information gaps prioritised through focused pre-negotiation research questions
  • Concession plans sequence low-cost trades and protected non-negotiables
  • Preparation sheets record authority, timing, risks and desired commitments

Participants can develop package proposals that address multiple interests and trading variables.

  • Value drivers ranked using interests, priorities and relative-cost analysis
  • Package deals combine price, scope, risk, timing and service variables
  • MESO proposals present multiple equivalent offers without premature concessions
  • Contingent agreements manage uncertainty through measurable future triggers
  • Objective criteria drawn from benchmarks, specifications, precedent and market evidence
  • Trade matrices link each concession to a requested return

Participants can use structured communication to uncover priorities and shape productive discussions.

  • Opening statements frame purpose, agenda, authority and mutual decision criteria
  • Calibrated questions uncover priorities, constraints, process and hidden interests
  • Active listening uses paraphrasing, summarising and precise follow-up questions
  • Silence, pacing and turn-taking applied without filling negotiation space
  • Framing language separates people from problems and preserves working relationships
  • Nonverbal signals interpreted cautiously, then tested through direct questions

Participants can make and manage proposals without giving away value unnecessarily.

  • Anchors set from defensible data rather than arbitrary extreme demands
  • First-offer decisions weighed against information asymmetry and bargaining range
  • Conditional proposals use if-then language to protect reciprocity
  • Concessions made gradually, visibly and only against defined returns
  • Bracketing moves narrow gaps without disclosing the reservation point
  • Closing questions confirm terms, owners, dates and unresolved conditions

Participants can respond constructively to pressure, conflict and stalled negotiations.

  • Hard bargaining tactics recognised: bluffing, nibbling, deadlines and good-cop/bad-cop
  • Responses distinguish legitimate pressure from deception and coercion
  • Thomas-Kilmann modes selected according to relationship, stakes and time
  • Emotional triggers managed through pauses, labels and neutral restatement
  • Deadlocks diagnosed through interests, process failures and missing authority
  • Escalation boundaries protect ethics, reputation and contractual obligations

Participants can align internal stakeholders and manage complex negotiations involving multiple parties.

  • Internal alignment establishes mandates, messages, roles and escalation routes
  • Team negotiations assign lead speaker, observer, analyst and decision authority
  • Coalition interests mapped before sequencing bilateral and multilateral discussions
  • Cross-cultural differences addressed through explicit process and communication preferences
  • Power assessed through alternatives, information, legitimacy and dependency
  • Ethical boundaries prevent misrepresentation, undisclosed conflicts and improper inducements

Participants can conduct clear, controlled negotiations through online meetings and written proposals.

  • Virtual negotiation protocols define platform, agenda, documents and decision records
  • Email proposals use clear variables, conditions, deadlines and acceptance mechanisms
  • Written language avoids ambiguity in scope, assumptions and change control
  • Online rapport built through purposeful check-ins and structured participation
  • Documented issue logs separate agreed items from open questions
  • Digital meeting interruptions handled through recaps and confirmed next steps

Participants can convert negotiated commitments into clear, workable agreements and follow-through actions.

  • Term sheets translate verbal commitments into measurable commercial and operational terms
  • Agreement clauses allocate scope, milestones, payment, quality and governance
  • Implementation risks surfaced before final commitment using premortem questions
  • Decision rights and escalation paths documented for post-signature disputes
  • Closing summaries test shared interpretation before participants leave the discussion
  • Post-negotiation reviews compare outcomes, process quality and relationship impact

Participants can apply course methods to an upcoming negotiation and establish improvement routines.

  • Personal negotiation inventory identifies recurring situations, habits and development priorities
  • Upcoming negotiation mapped using BATNA, targets, stakeholders and concession plan
  • Conversation scripts prepare openings, questions, proposals and closing language
  • Risk scenarios specify walk-away triggers, escalation routes and contingency actions
  • Feedback criteria assess preparation, listening, value creation and agreement clarity
  • Thirty-day application plan schedules preparation routines and review checkpoints

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Negotiation preparation pack
  2. BATNA and reservation-point worksheet
  3. Stakeholder and power-mapping template
  4. Concession-planning matrix
  5. Package-proposal design template
  6. Thirty-day negotiation application plan

Who should attend

  • Procurement Managers — negotiate supplier pricing, terms, service levels and performance commitments
  • Account Managers — protect margin while securing client agreements and renewals
  • Project Managers — resolve scope, resource, timeline and change-control discussions
  • Commercial Managers — structure deals across price, risk, volume and delivery variables
  • Operations Leaders — secure cross-functional commitments and resolve competing priorities
  • Public Sector Managers — conduct accountable negotiations with suppliers, partners and stakeholders

Skills and tools covered

Negotiation preparationValue creationConcession managementDifficult conversationsStakeholder alignmentAgreement closing

Tools and standards

BATNA, Zone of Possible Agreement (ZOPA), Principled Negotiation, Thomas-Kilmann Conflict Mode Instrument

How the course runs

Training methodology

The course uses short instructor briefings to introduce negotiation models, followed by case work, group analysis, simulations and structured feedback. Participants prepare and conduct negotiations involving commercial terms, project scope, service performance and internal resource commitments. Simulations allow participants to test preparation choices, questioning, proposal design, concession decisions and closing language under realistic time pressure. Individual reflection and application planning connect the course methods to an upcoming workplace negotiation. Delivery is available in classroom settings in 50+ cities or live online.

Requirements and prerequisites

Participants should have experience of workplace discussions where outcomes, resources, terms or commitments are negotiated. This may include supplier meetings, client discussions, project decisions, internal budget conversations or stakeholder agreements. Participants should be comfortable contributing to group discussions and reviewing short case materials. No previous negotiation training, formal business qualification, legal knowledge or sales background is required. The course does not assume that participants hold commercial signing authority; it is equally relevant to professionals who influence terms, prepare negotiation material or support decision makers.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

You should have experience of workplace discussions involving agreements, priorities, resources or terms. No previous negotiation course, sales role or legal training is required.

Bring details of one upcoming negotiation that you can use for application planning, while removing confidential names and figures. A laptop or tablet is useful for live online delivery, but no specialist software is required.

The course suits professionals who negotiate with clients, suppliers, colleagues, project stakeholders or external partners. It is designed for people who already participate in negotiations and want a more structured method.

Conflict management concentrates on resolving interpersonal disagreement, while sales training focuses on progressing customer opportunities. This course concentrates on preparing, bargaining, trading variables and reaching workable agreements in many professional settings.

You will build a preparation pack for a real upcoming negotiation and receive a 30-day application plan. The tools can be used for supplier terms, project changes, client agreements, internal resources and stakeholder commitments.

Each training day runs from 08:30 to 16:30 and provides approximately 6.5 contact hours. Time is divided across ten modules, with instructor input, case analysis, simulations, feedback and application planning.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.