Course overview
Strategic business analysis addresses decisions that sit above individual requirements: which customer, policy, service, operating-model or technology problem should be solved; what change is justified; and how leaders can compare options before committing funds and people. Analysts working at this level must connect external pressures, organisational strategy, stakeholder needs, process performance, data and financial consequences. They also need to challenge assumed solutions while maintaining a clear route from strategic intent to measurable benefits.
This course develops the analysis methods used to frame complex change initiatives and produce decision-ready recommendations. Participants examine strategy using PESTLE, Porter's Five Forces, SWOT and value-chain analysis; define business needs and measurable objectives; assess current and future states; model capabilities, value streams and operating impacts; identify stakeholders; develop options; and prepare business cases, roadmaps and benefits measures. Attention is given to strategic requirements, investment appraisal, risk, governance and traceability from enterprise goals through to initiative outcomes.
Teaching combines focused instructor briefings with realistic cases, team analysis, facilitated critique, simulations and individual application planning. Participants progressively build a strategic analysis pack based on a selected transformation, service-improvement, policy, digital or operating-model challenge. The final capstone requires them to present an evidence-based recommendation to a decision panel. Successful participants receive a certificate of completion after ten classroom or live-online days, each running from 08:30 to 16:30 with approximately 6.5 contact hours.
The course is designed for experienced business analysts, project professionals, product and change leaders, operational managers and consultants who contribute to major investment or transformation decisions.



