Customer Centric Claims Management Training Course

Duration 5 days 10 modules · 33 contact hours
Level Intermediate Certificate on completion
Who attends Claims Managers, Claims Team Leaders and others
Fee from USD 1,100 KSh 95,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-BI-165

Before you join: Participants should have practical exposure to insurance claims, banking disputes, fraud claims, complaints handling or customer service operations.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Claims teams operate where customer need, policy obligations, fraud controls, service targets and regulatory expectations meet. A delayed acknowledgement, unclear evidence request or poorly explained denial can create repeat contacts, complaints, financial hardship and reputational damage. Banking disputes, card fraud claims, insurance losses and payment-protection claims all require sound decisions delivered with clarity, fairness and appropriate urgency. Customer-centred claims management turns these interactions into controlled service journeys rather than isolated transactions.

This course develops the methods used to design, run and improve claims services around customer outcomes without weakening technical assessment or risk controls. Participants map end-to-end claim journeys, identify moments of truth, establish ownership and communication standards, assess vulnerability, explain decisions, manage complaints and measure effort. They work with service blueprints, decision records, complaint taxonomies, quality assurance criteria, root-cause analysis and balanced claims scorecards. The course addresses both insurance claims and banking dispute or fraud-claim environments.

Instruction combines practitioner briefings with realistic cases, group analysis, communication simulations and structured improvement planning. Participants apply the methods to cases involving delayed settlements, disputed decisions, distressed customers, incomplete evidence, digital handoffs and complaint escalation. They leave with a reusable customer-centred claims improvement pack containing journey maps, communication standards, quality criteria, metrics and a 30-60-90-day action plan.

The course is suited to experienced claims practitioners, team leaders, quality specialists, complaints staff and service improvement professionals who influence claims experiences or claims operating performance.

What you will be able to do

  • Map an end-to-end claims journey using moments of truth and service blueprints
  • Segment claimants by need, vulnerability, urgency and channel preference
  • Apply fair-treatment controls to evidence requests, assessments and settlement decisions
  • Design communication standards for acknowledgement, progress updates, decisions and closure
  • Use structured decision records to explain coverage, liability and settlement outcomes
  • Resolve claims complaints using ISO 10002 stages, service recovery and root-cause analysis
  • Build a balanced claims scorecard using customer effort, quality, timeliness and fairness measures
  • Produce a 30-60-90-day customer-centred claims improvement action plan

Benefits of attending

For you

  • Explain difficult claims decisions clearly while maintaining customer trust
  • Identify customer effort and failure points within a claims journey
  • Handle distressed, vulnerable and dissatisfied claimants with structured communication methods
  • Use evidence-based quality criteria when reviewing claims files and handler performance
  • Lead a practical claims service improvement initiative with measurable outcomes

For your organisation

  • Reduce avoidable repeat contacts caused by unclear requests and progress updates
  • Improve consistency of claims decisions, documentation and customer communications
  • Lower complaint volumes through earlier recovery and root-cause correction
  • Strengthen fair-treatment evidence for internal audit and regulatory review
  • Prioritise claims process improvements using customer impact and operational data

Course modules

10 modules over 5 days

Participants can map a claims journey and identify the service moments that most affect customer confidence and effort.

  • Claim journey maps identifying moments of truth, effort and uncertainty
  • Banking dispute and insurance claim pathways compared by customer need
  • Segmentation using claim type, vulnerability, channel preference and urgency
  • Customer effort analysis at notification, evidence collection, assessment and settlement
  • Service blueprints linking frontstage contacts, backstage decisions and handoffs
  • Moments-of-truth prioritisation using impact, frequency and failure severity

Participants can establish communication standards that give customers clear ownership, progress visibility and realistic expectations.

  • First-notice-of-loss standards for acknowledgement, ownership, expectations and next actions
  • Plain-language correspondence tested with readability, action clarity and timing
  • SPIKES-informed conversations for distressing loss, injury and bereavement notifications
  • Communication cadence matched to claim complexity, anxiety and decision milestones
  • Channel choice rules for phone, secure messaging, email and letters
  • Translation, accessibility and reasonable-adjustment controls for customers needing support

Participants can apply fair-treatment controls when assessing claims involving vulnerability, uncertainty and discretionary judgement.

  • Fair-treatment principles translated into eligibility, evidence and settlement decisions
  • Vulnerability indicators recorded without intrusive questioning or discriminatory assumptions
  • Bias interruption techniques applied to credibility assessments and fraud referrals
  • Reason codes documented for partial settlement, declinature and claim closure
  • Escalation routes for safeguarding, complaints, legal risk and financial hardship
  • File-note standards separating facts, customer statements, evidence and judgement

Participants can design intake and triage controls that balance urgency, customer need, fraud risk and workload.

  • First notice triage using severity, vulnerability, fraud and service-risk criteria
  • Minimum viable evidence requests preventing repeat contact and unnecessary delay
  • Ownership rules assigning named handlers, deputies and escalation authority
  • Service-level targets differentiated by claim complexity and customer impact
  • Queue design balancing aged cases, urgent needs and equitable treatment
  • Callback commitments controlled through case-management tasks and audit trails

Participants can communicate and quality-check claims decisions using evidence, rationale, fair-treatment and documentation criteria.

  • Coverage and liability decisions explained through evidence, policy terms and rationale
  • Structured decision records distinguishing verified facts, assumptions and outstanding evidence
  • Settlement options compared for timeliness, suitability, cost and customer control
  • Authority matrices governing goodwill payments, exceptions and ex gratia settlements
  • Denial letters constructed with reasons, remedies, deadlines and appeal routes
  • Quality assurance sampling tests accuracy, fairness, empathy and documentation

Participants can resolve claims complaints fairly and convert complaint evidence into service-control improvements.

  • ISO 10002 complaint-handling stages aligned with claims escalation procedures
  • Complaint taxonomy separates delay, communication, decision, conduct and payment causes
  • Service recovery methods combine acknowledgement, apology, correction and proportionate redress
  • Root-cause analysis uses five whys and fishbone cause categories
  • Deadlock and external-review referrals managed with complete case records
  • Learning loops convert upheld complaints into process-control improvements

Participants can assess digital claims processes and automation choices against customer effort, fairness and control requirements.

  • Digital claims journeys designed around progress visibility, document status and choice
  • Automation suitability assessed through decision risk, explainability and exception rates
  • Human handoff triggers protect customers facing complexity, distress or exclusion
  • Consent and data-minimisation practices govern evidence capture and sharing
  • Fraud controls calibrated to reduce friction for legitimate claimants
  • Omnichannel records preserve context when customers switch contact channels

Participants can measure claims performance using customer, operational, quality and conduct indicators.

  • Balanced scorecards combine cycle time, first-contact resolution, quality and fairness
  • Customer Effort Score surveys timed after meaningful claims interactions
  • Journey analytics identify repeat contacts, transfers, rework and abandonment
  • Control charts distinguish common-cause variation from special-cause deterioration
  • Quality calibration sessions align assessors on evidence, judgement and scoring
  • Dashboard narratives connect operational measures to customer harm and remediation

Participants can strengthen claims team capability, accountability and escalation discipline around customer outcomes.

  • Caseload segmentation matches handler capability, authority and emotional-demand exposure
  • Coaching observations assess listening, expectation setting, empathy and ownership
  • Knowledge articles structured for accurate, consistent and plain-language responses
  • RACI matrices clarify responsibilities across claims, complaints, fraud and legal
  • Workforce triggers identify backlog risk, skill gaps and supervisory intervention
  • Psychological safety supports escalation of errors, uncertainty and customer harm

Participants can prioritise claims service improvements and prepare an accountable implementation plan.

  • Customer-centred claims diagnostic scores journey pain points and control weaknesses
  • Prioritisation matrix ranks improvements by customer impact, feasibility and risk
  • Thirty-sixty-ninety-day action plans assign owners, measures and review dates
  • Pilot charters define hypotheses, scope, safeguards and success measures
  • Benefits tracking links reduced effort to repeat contact and complaint outcomes
  • Governance reviews test implementation evidence, unintended effects and corrective actions

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Claims customer journey map template
  2. Customer communication standards checklist
  3. Structured claims decision record
  4. Claims complaint taxonomy and service recovery guide
  5. Balanced claims performance scorecard
  6. 30-60-90-day claims improvement action plan

Who should attend

  • Claims Managers — responsible for service performance, conduct and operational control
  • Claims Team Leaders — coach handlers and manage caseload quality
  • Claims Handlers — improve customer communication, ownership and decision explanations
  • Complaints Managers — identify recurring claims failures and coordinate service recovery
  • Quality Assurance Specialists — calibrate file reviews against customer and conduct criteria
  • Customer Experience Managers — redesign claims journeys using operational evidence

Skills and tools covered

Claims journey mappingCustomer communication designFair-treatment controlsComplaint resolutionClaims quality assuranceService performance measurement

Tools and standards

ISO 10002, ISO 31000, Customer Effort Score, RACI matrix

How the course runs

Training methodology

The course uses short instructor briefings followed by claims cases drawn from insurance, card disputes, fraud notifications and complaint escalations. Participants analyse customer journeys, review case communications, assess decision records and use quality criteria to identify service failures. Group exercises test triage choices, escalation routes, service recovery responses and performance measures. Simulations develop conversations for delay, denial, distress and incomplete evidence. Each participant completes structured application planning for a claims process or team they influence.

Requirements and prerequisites

Participants should have practical exposure to insurance claims, banking disputes, fraud claims, complaints handling or customer service operations. They should understand the basic lifecycle of a claim or case, including notification, information gathering, assessment, decision and closure. Experience supervising claims work, reviewing case files or analysing service performance is useful but not essential. No actuarial knowledge, legal qualification, coding skill or advanced statistics is required. The course does not teach policy drafting, detailed coverage law or specialist fraud investigation techniques.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

Participants should understand the basic claims or dispute lifecycle and have some exposure to claims, complaints, customer service or quality work. They do not need a legal, actuarial or fraud-investigation qualification.

Participants should bring examples of recurring claims issues, service measures or communication challenges from their workplace, where confidentiality permits. No specialist software is required, and case materials are provided.

It is designed for claims managers, team leaders, handlers, complaints professionals, quality specialists and customer experience staff. It applies to insurance claims, banking disputes, fraud claims and related case-management functions.

This course focuses on the customer experience and operating controls surrounding claims decisions rather than policy interpretation, loss adjusting or investigative methods. It addresses how technically sound decisions are communicated, controlled, measured and improved.

Participants can use the journey map, communication checklist, decision record and scorecard in their own claims operation. The final module produces a prioritised 30-60-90-day improvement plan with owners and measures.

The five days run from 08:30 to 16:30, providing approximately 6.5 contact hours daily. Time is divided across ten modules, with briefings, case analysis, simulations, group work and application planning.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.