Course overview
Predictive analytics turns historical data into estimates of what is likely to happen next: which customers may leave, which loans may default, where demand will rise, which cases need review, or when equipment may fail. The professional challenge is not simply selecting an algorithm. Teams must frame a decision correctly, define an outcome that can be predicted, prepare data without introducing leakage, assess errors against operational costs, and explain results to decision-makers.
This course develops the practical workflow for designing, testing and governing predictive models. Participants work from business question through data profiling, feature engineering, regression, classification, tree-based models, time-series forecasting and model comparison. They learn to select appropriate validation methods, interpret metrics such as MAE, precision, recall and calibration, set decision thresholds, and distinguish useful predictions from causal claims. The course also addresses fairness, privacy, documentation, monitoring and retraining.
Five instructor-led days combine short technical briefings with realistic cases, guided model reviews, group analysis and application planning. The course is available in classrooms in 50+ cities or live online, with approximately 6.5 contact hours each day. Participants leave with a documented predictive analytics project pack for a decision relevant to their role, including a problem charter, feature plan, validation design and model governance checklist. A certificate of completion is issued to participants who complete the course.
The course is suited to professionals who need to commission, build, assess or use predictive models in banking, public services, retail, telecommunications, healthcare, manufacturing, NGOs and corporate functions.