Rural Development and Agricultural Extension Training Course

Duration 10 days 20 modules · 65 contact hours
Level Intermediate Certificate on completion
Who attends Agricultural Extension Officers, Rural Development Officers and others
Fee from USD 2,200 KSh 190,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-AA-076

Before you join: Participants should have basic familiarity with agriculture, rural livelihoods, community development or programme delivery.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Rural development programmes often struggle when technical agricultural advice is disconnected from farmers’ production realities, market conditions, local institutions and household constraints. Extension teams must convert research and policy priorities into practical, trusted services that farmers can test, adapt and sustain. They also need evidence that shows whether advisory services are reaching women, youth, remote communities and commercially oriented producers with relevant support.

This course develops the planning, facilitation and management skills required to design and deliver effective rural development and agricultural extension services. Participants examine farming systems, livelihoods, stakeholder incentives, gender and social inclusion, climate risk, market linkages and local governance. They apply participatory rural appraisal, farmer field school methods, behaviour change approaches, advisory-service segmentation, results frameworks and monitoring systems suited to agriculture programmes.

Participants work with a realistic rural development programme case throughout the course, building practical components from the first week onward. Short technical briefings are followed by case analysis, field-service simulations, group planning and structured peer review. By the end of the course, each participant leaves with a complete agricultural extension service plan containing a farmer profile, advisory strategy, seasonal activity calendar, facilitation approach, inclusion measures, partnership map, monitoring framework and budget assumptions.

The course is suited to professionals working for ministries of agriculture, local government, NGOs, donor-funded programmes, producer organisations, agribusinesses and financial institutions serving rural clients. It is particularly relevant where extension systems must improve adoption, productivity, resilience, market participation and accountability for results.

What you will be able to do

  • Diagnose rural livelihood systems using participatory rural appraisal and seasonal analysis
  • Segment farming households and select appropriate extension delivery channels
  • Design farmer-centred advisory packages for crop, livestock and natural resource management
  • Facilitate farmer field school sessions using adult learning and experiential learning methods
  • Integrate gender, youth, disability and social inclusion measures into extension plans
  • Develop market-oriented rural development interventions using value chain analysis
  • Construct a results framework with indicators, data sources and feedback loops
  • Produce and present a costed agricultural extension service plan

Benefits of attending

For you

  • Plan extension services around farmer needs, seasons and decision points
  • Facilitate practical farmer learning using field-based adult education methods
  • Assess rural constraints beyond production, including markets, finance and institutions
  • Build credible monitoring systems for adoption, inclusion and service quality
  • Present a costed extension plan to managers, funders and local partners

For your organisation

  • Better targeted advisory services for distinct farmer segments and production systems
  • Higher consistency in extension worker planning, facilitation and reporting
  • Stronger inclusion of women, youth and underserved farming households
  • Clearer evidence linking extension activities to adoption and livelihood outcomes
  • More practical coordination between government, NGOs, agribusinesses and producer groups

Course modules

20 modules over 10 days

Participants can explain how agricultural extension contributes to rural development outcomes and service systems.

  • Rural development objectives linked to livelihoods, food security and local institutions
  • Public, private and pluralistic extension models compared for service coverage
  • Extension functions spanning information, facilitation, brokerage and organisational development
  • Agricultural innovation systems mapped across research, farmers, markets and government
  • Subsistence, semi-commercial and commercial farm households distinguished by service needs
  • Service delivery constraints identified through staffing, mobility, trust and resource analysis

Participants can analyse household livelihood strategies and farming systems before selecting interventions.

  • Sustainable Livelihoods Framework applied to household assets, risks and strategies
  • Farming systems analysis identifies enterprises, resources, labour and household objectives
  • Seasonal calendars reveal labour peaks, cash gaps, food shortages and hazards
  • Income sources separated by farm, off-farm and non-farm activities
  • Household decision-making mapped across production, spending, marketing and asset ownership
  • Enterprise interactions assessed between crops, livestock, trees and natural resources

Participants can select and use participatory rural appraisal methods for extension diagnosis.

  • Participatory rural appraisal principles establish respectful, locally informed engagement
  • Community resource maps document land, water, infrastructure and service access
  • Transect walks identify production zones, constraints and environmental conditions
  • Problem trees distinguish root causes, immediate causes and visible effects
  • Wealth ranking supports transparent targeting without exposing household identities
  • Focus group protocols capture differing priorities among women, men and youth

Participants can segment farmer groups and define priority advisory needs.

  • Farmer segmentation combines enterprise type, scale, market orientation and vulnerability
  • Advisory needs assessed through knowledge, practice, confidence and resource gaps
  • Decision-point analysis identifies when farmers require timely technical information
  • Personas describe representative farmers, goals, constraints and communication preferences
  • Service priorities ranked using importance, feasibility, equity and expected benefit
  • Referral needs identified for finance, veterinary care, inputs and market services

Participants can assess agricultural practices and frame recommendations suitable for local conditions.

  • Technology options screened for profitability, labour demand, risk and accessibility
  • Trial results interpreted using yield, cost, variability and farmer preference
  • Integrated pest management recommendations combine monitoring, thresholds and control options
  • Soil fertility practices matched to crop requirements and locally available amendments
  • Good Agricultural Practices translated into observable, sequenced farmer actions
  • Recommendation domains define where a practice suits comparable farm conditions

Participants can design extension messages that support informed farmer practice change.

  • Andragogy principles connect new practices with farmers’ existing knowledge and experience
  • Experiential learning cycle structures observation, reflection, testing and adaptation
  • Behavioural barriers analysed through capability, opportunity and motivation factors
  • Extension messages specify practice, benefit, timing, evidence and required resources
  • Demonstration protocols make practice steps visible, safe and locally feasible
  • Adoption pathways distinguish awareness, trial, adaptation, continued use and diffusion

Participants can plan group learning processes using farmer field school methods.

  • Farmer Field School principles position farmers as experimenters and decision-makers
  • Agroecosystem analysis guides regular observation of crops, pests and beneficial organisms
  • Learning plots planned with comparison treatments, records and farmer observations
  • Group formation considers membership criteria, meeting access and social dynamics
  • Facilitation questions draw out evidence, disagreement, reflection and local solutions
  • Session plans align field observations with seasonal production decisions

Participants can select blended extension channels suited to farmer segments and service objectives.

  • Farm visits planned around diagnostic purpose, observation protocol and follow-up actions
  • Lead farmer approaches assessed for credibility, incentives, reach and accountability
  • Radio advisory campaigns match seasonal messages with local language programming
  • SMS and voice messages designed for timing, brevity, consent and actionability
  • Digital advisory platforms assessed for access, literacy, data costs and support
  • Channel mix selected using reach, interaction, cost, equity and technical complexity

Participants can integrate inclusive service-design measures into agricultural extension activities.

  • Gender analysis examines labour, assets, mobility, decision-making and benefit control
  • Access barriers identified for women, youth, persons with disabilities and minorities
  • Meeting schedules adjusted for care responsibilities, safety and seasonal workloads
  • Sex-disaggregated data tracks participation, adoption, benefits and leadership roles
  • Safeguarding measures address harassment risks during field visits and group meetings
  • Youth enterprise pathways connect skills, assets, services and viable market opportunities

Participants can incorporate climate risk and natural resource considerations into farmer advice.

  • Climate risk profiles combine historical hazards, exposure, sensitivity and adaptive capacity
  • Climate-smart agriculture practices assessed for productivity, adaptation and emissions effects
  • Water management options compare harvesting, storage, scheduling and efficient application
  • Soil conservation practices address erosion, cover, organic matter and slope management
  • Agroforestry options assessed for farm functions, establishment needs and trade-offs
  • Contingency advice prepared for drought, floods, heat stress and pest outbreaks

Participants can connect farm advisory services with market requirements and value chain opportunities.

  • Value chain mapping identifies actors, product flows, services and power relationships
  • End-market analysis defines buyer requirements for quality, volume, timing and traceability
  • Post-harvest loss points identified from harvesting through storage, transport and sale
  • Collective marketing options compare aggregation, grading, bulking and contract arrangements
  • Enterprise gross margins estimate revenue, variable costs and farm-level returns
  • Market information services assessed for price reliability, access and decision usefulness

Participants can assess how rural institutions support extension access and collective action.

  • Producer organisation functions include input access, marketing, learning and representation
  • Governance roles defined for members, boards, managers, committees and extension staff
  • Institutional mapping identifies formal authorities, customary leaders and service providers
  • Stakeholder power-interest matrices guide engagement, communication and conflict management
  • Bylaw provisions address membership, elections, meetings, records and accountability
  • Linkage agreements clarify referrals, shared responsibilities and information exchange

Participants can design a coherent extension intervention from problem analysis to outcomes.

  • Theory of Change links advisory activities to adoption, outcomes and assumptions
  • Problem statements define affected groups, constraints, evidence and desired change
  • Intervention logic distinguishes inputs, activities, outputs, outcomes and impact
  • Assumption testing identifies conditions beyond direct programme control
  • Risk registers assign probability, consequence, mitigation actions and responsible owners
  • Service packages combine technical advice, group learning, referrals and follow-up

Participants can prepare practical work plans and resource assumptions for extension delivery.

  • Annual work plans align agricultural seasons, activities, milestones and responsible staff
  • Extension calendars sequence mobilisation, demonstrations, advisory visits and review meetings
  • Caseload calculations estimate feasible farmer coverage per extension worker
  • Activity budgets separate personnel, transport, materials, venue and communication costs
  • Procurement lead times incorporated for inputs, training materials and contracted services
  • Supervision routines define field observation, coaching, reporting and corrective actions

Participants can develop an extension monitoring system that tracks service quality and farmer results.

  • Logframe indicators specify results, measures, data sources and reporting frequency
  • Indicator definitions set numerator, denominator, disaggregation and acceptable evidence
  • Adoption measurement distinguishes awareness, trial, correct use and sustained use
  • Service quality checks assess timeliness, relevance, inclusion and technical accuracy
  • Baseline and endline designs compare changes in practices and household outcomes
  • Feedback loops convert monitoring findings into service adjustments and management decisions

Participants can collect, analyse and report extension data for operational decision-making.

  • Mobile data collection forms use validation rules, skip logic and unique identifiers
  • Sampling approaches distinguish census, purposive, random and stratified selection
  • Data quality assessments check completeness, consistency, timeliness and enumerator errors
  • Descriptive analysis summarises participation, adoption, yields and service reach
  • Dashboards present disaggregated indicators, trends, exceptions and management actions
  • Extension reports combine activity evidence, farmer feedback, risks and recommendations

Participants can establish coordinated partnerships that strengthen extension service delivery.

  • Partnership mapping identifies complementary mandates, resources, incentives and delivery gaps
  • Memoranda of understanding define scope, contributions, governance and reporting arrangements
  • Coordination meetings use agendas, decisions, action logs and follow-up accountability
  • Research-extension-farmer linkages organise field feedback, trials and recommendation updates
  • Policy dialogue converts field evidence into specific implementation improvement proposals
  • Conflict resolution addresses competing interests over land, water, inputs and markets

Participants can apply ethical, accountable and safeguarding-aware practices during extension delivery.

  • Informed consent procedures explain purpose, participation choices and data use
  • Do-no-harm assessment identifies risks from advice, incentives and group dynamics
  • Confidentiality protocols protect household records, sensitive data and personal disclosures
  • Conflict-of-interest controls address input suppliers, commissions and preferential treatment
  • Complaint mechanisms provide accessible reporting, response timelines and referral pathways
  • Technical advice boundaries distinguish extension guidance from regulated professional services

Participants can use evidence and structured review processes to improve extension programmes.

  • After-action reviews identify intended results, actual results, causes and improvements
  • Plan-Do-Study-Act cycles test service changes before wider implementation
  • Learning agendas prioritise unanswered questions affecting programme design decisions
  • Farmer feedback mechanisms collect satisfaction, relevance concerns and service requests
  • Outcome harvesting documents significant changes and contribution evidence retrospectively
  • Management review meetings convert findings into approved operational adjustments

Participants can build, review and present a complete costed agricultural extension service plan for a defined rural community.

  • Programme brief defines target area, farming systems, constraints and intended outcomes
  • Farmer segmentation selects priority groups, advisory needs and delivery channels
  • Seasonal extension calendar schedules messages, demonstrations, visits and group sessions
  • Inclusion actions address participation barriers, safeguarding and equitable benefit access
  • Results framework specifies indicators, data sources, targets and review arrangements
  • Costed implementation plan assigns staffing, partnerships, resources, risks and milestones

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Participatory rural appraisal fieldwork template
  2. Farmer segmentation and advisory needs matrix
  3. Seasonal agricultural extension calendar
  4. Inclusive farmer field school session plan
  5. Extension monitoring and reporting dashboard
  6. Costed agricultural extension service plan

Who should attend

  • Agricultural Extension Officers — improve farmer advisory planning and field facilitation
  • Rural Development Officers — design accountable, market-linked local development interventions
  • Programme Managers — manage agricultural projects with measurable farmer-level results
  • NGO Technical Specialists — strengthen participatory and inclusive agricultural service delivery
  • Producer Organisation Staff — organise member services, learning activities and market support
  • Agribusiness Outreach Managers — structure farmer engagement, aggregation and technical assistance

Skills and tools covered

Rural appraisalExtension planningFarmer facilitationValue chain analysisInclusive programmingResults monitoring

Tools and standards

Participatory Rural Appraisal, Farmer Field School, Theory of Change, Logical Framework Approach

How the course runs

Training methodology

The course combines short instructor briefings with agricultural programme cases, facilitated group work, advisory-service simulations and individual application planning. Participants analyse household and farming-system evidence, develop extension messages, practise facilitation choices and review service-delivery options against realistic seasonal constraints. Cases cover smallholder crop production, livestock systems, producer organisations and market-oriented agriculture. Trainers use peer critique and structured review points to help participants improve the extension plan developed throughout the course.

Requirements and prerequisites

Participants should have basic familiarity with agriculture, rural livelihoods, community development or programme delivery. Experience working with farmers, producer groups, local government, agribusiness outreach teams or development projects is helpful. Participants should be able to interpret simple project plans, budgets and monitoring information. The course does not require an agricultural science degree, advanced statistics, prior extension certification or specialist knowledge of a particular crop or livestock system. Participants may bring examples of current extension plans, farmer training materials or programme reports where organisational policy permits.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

Participants should understand basic agriculture, rural livelihoods or development programme work. Prior field extension experience is useful but not mandatory, and no agricultural science qualification is required.

Bring a laptop if available and any non-confidential extension plans, farmer-training materials, monitoring forms or programme reports relevant to your work. Participants can also work entirely from the course case materials provided.

It is designed for extension officers, rural development staff, NGO programme teams, producer organisation personnel and agribusiness outreach managers. It suits professionals responsible for farmer advisory services, community engagement or agricultural project delivery.

Technical production courses focus primarily on agronomy or livestock practices for specific commodities. This course focuses on how to diagnose farmer needs, organise advisory services, facilitate learning, build partnerships and measure extension results.

Participants develop components of an extension service plan that can be adapted for their own target area or programme. The templates support farmer segmentation, seasonal work planning, inclusion measures, monitoring and management reporting.

Training days run from 08:30 to 16:30 and provide about 6.5 contact hours each. The first week establishes diagnosis, service design and facilitation methods; the second week covers operations, monitoring, partnerships and the final capstone presentation.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.