Course overview
Artificial intelligence and machine learning programmes often fail because teams begin with a model rather than a business decision, reliable data, success measures and operating ownership. Organisations need professionals who can distinguish suitable use cases from poor candidates, prepare data responsibly, select and assess models, and put controls around systems that affect customers, staff, citizens or financial decisions.
This course develops practical capability in the end-to-end AI and machine learning lifecycle. Participants frame use cases, define measurable outcomes, inspect data quality, build supervised and unsupervised machine learning models, and interpret model performance. They also work with natural language processing, neural networks, generative AI and retrieval-augmented generation. The course addresses production deployment, monitoring, model documentation, privacy, fairness, security and governance using the NIST AI Risk Management Framework.
Teaching combines concise technical briefings with instructor demonstrations, structured case work, group analysis and guided model-building. Cases reflect common applications such as credit-risk triage, fraud detection, demand forecasting, customer-service classification, document processing and predictive maintenance. Participants develop a documented AI solution proposal, including a business case, data specification, model evaluation plan, risk assessment, deployment design and monitoring measures.
The course suits professionals who work between business, data and technology functions, including analysts, product managers, digital transformation staff, risk specialists and technical professionals moving into applied machine learning. It is designed for people who need to make, review or support informed AI implementation decisions rather than conduct advanced machine learning research.




