Generative AI for Business Leaders Training Course

Duration 5 days 10 modules · 33 contact hours
Level Intermediate Certificate on completion
Who attends Business Unit Leaders, Digital Transformation Managers and others
Fee from USD 1,100 KSh 95,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-AI-067

Before you join: Participants should have experience managing a business function, process, product, technology initiative or risk area.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Generative AI can reduce the time spent drafting, summarising, analysing and retrieving knowledge, but poorly selected or weakly governed deployments can create confidentiality, accuracy, legal and operational risks. Business leaders need to distinguish credible use cases from demonstrations, set appropriate controls, and make investment decisions based on measurable business value rather than vendor claims.

This course examines how large language models, retrieval-augmented generation and AI agents can support business processes. Participants assess workflows, define use cases, write and test prompts, evaluate outputs, specify data controls and establish governance. The programme covers AI risk management, responsible-use requirements, supplier assessment, operating models, change adoption, cost management and performance measurement. Participants learn to connect technical choices to service quality, productivity, revenue, risk and customer outcomes.

Instruction combines focused briefings with cases drawn from banking, public services, professional services, NGOs and multinational operations. Participants assess realistic deployment scenarios, compare governance decisions, review model outputs and develop an application plan for a priority business process. Each participant leaves with a structured generative AI use-case portfolio, prioritisation criteria, a risk and control assessment, and a 90-day implementation plan suitable for discussion with technology, risk and business stakeholders.

The course is designed for managers and senior professionals who sponsor, govern, procure or introduce generative AI rather than build foundation models. It is particularly relevant where sensitive data, regulated decisions, multilingual services, dispersed knowledge or high-volume document work shape the business case.

What you will be able to do

  • Assess generative AI opportunities using process decomposition and value-pool analysis
  • Prioritise AI use cases with an impact-versus-feasibility matrix
  • Design prompt patterns and evaluation criteria for business tasks
  • Specify retrieval-augmented generation requirements for enterprise knowledge sources
  • Apply NIST AI RMF controls to generative AI risks
  • Evaluate AI vendors using security, data, model and commercial criteria
  • Build a business case using benefits, costs, adoption assumptions and risk controls
  • Produce a 90-day generative AI implementation plan for a priority use case

Benefits of attending

For you

  • Lead credible AI conversations with technology, risk and executive stakeholders
  • Identify business processes where generative AI can produce measurable value
  • Challenge vendor claims using structured architecture, security and cost questions
  • Write clearer requirements for prompts, knowledge sources, testing and human review
  • Build an evidence-based proposal for a generative AI initiative

For your organisation

  • Creates a prioritised pipeline of AI opportunities linked to business metrics
  • Reduces avoidable confidentiality, accuracy, intellectual-property and compliance exposures
  • Improves consistency between business sponsors, technology teams and control functions
  • Strengthens vendor selection through defined data, security and commercial requirements
  • Establishes measurable adoption and value-realisation practices for AI investments

Course modules

10 modules over 5 days

Participants can identify and prioritise generative AI opportunities linked to measurable business value.

  • Generative AI capabilities distinguished from predictive analytics, automation and search
  • Value pools mapped using revenue, cost, risk and service metrics
  • Jobs-to-be-Done analysis identifies high-friction knowledge-work opportunities
  • Process decomposition exposes decisions, handoffs, documents and exception paths
  • Use-case hypotheses state users, tasks, outputs, benefits and constraints
  • Impact-versus-feasibility matrix prioritises a defensible initial AI portfolio

Participants can explain core generative AI components and their business implications.

  • Transformer models generate tokens from patterns learned during training
  • Context windows constrain the information available during each model response
  • Temperature and sampling parameters affect output variability and predictability
  • Hallucinations arise when generated text lacks reliable grounding evidence
  • Multimodal models process combinations of text, images, audio and documents
  • AI agents combine model reasoning, tools, memory and workflow actions

Participants can convert business problems into scoped, testable generative AI use cases.

  • SIPOC mapping defines suppliers, inputs, process steps, outputs and customers
  • User journeys reveal delays, rework, knowledge gaps and service failures
  • Task segmentation separates drafting, classification, retrieval and decision support
  • Human-in-the-loop design assigns approval points and escalation responsibilities
  • Service blueprints connect customer interactions to internal AI-supported activities
  • Acceptance criteria define acceptable outputs, exceptions and required evidence

Participants can design prompt patterns and evaluate outputs against business requirements.

  • Structured prompts specify role, task, context, constraints and output format
  • Few-shot prompting uses labelled examples to guide repeatable responses
  • Chain-of-thought exposure is avoided when internal reasoning requires protection
  • Prompt templates separate stable instructions from variable business inputs
  • Evaluation rubrics score accuracy, relevance, completeness, tone and safety
  • Red-team testing probes ambiguity, prompt injection and misleading outputs

Participants can define business requirements for grounded AI responses using organisational knowledge.

  • Retrieval-augmented generation grounds responses in approved enterprise source material
  • Document chunking balances retrieval precision against context and meaning
  • Metadata design supports permissions, retention rules, ownership and traceability
  • Vector embeddings represent semantic similarity for knowledge retrieval
  • Citation requirements expose sources supporting generated recommendations and answers
  • Knowledge governance assigns review cycles, publication authority and content quality

Participants can apply practical governance controls to generative AI use cases.

  • NIST AI RMF functions organise govern, map, measure and manage activities
  • Risk registers capture harms, likelihood, impact, owners and mitigations
  • Data classification determines permitted prompts, storage locations and access controls
  • Bias testing examines disparate output quality across relevant user groups
  • Model cards document intended use, limitations, evaluation and known risks
  • Human oversight thresholds define review requirements for consequential outputs

Participants can identify security, privacy and legal requirements for AI deployment decisions.

  • OWASP LLM Top 10 identifies common application security failure modes
  • Prompt injection threatens tool access, retrieved content and system instructions
  • Data minimisation limits personal and confidential information supplied to models
  • Cross-border data transfers require documented processing and hosting decisions
  • Intellectual-property review addresses training data, outputs and licence terms
  • Records retention rules cover prompts, outputs, approvals and audit evidence

Participants can evaluate AI platforms and suppliers against business, technical and control requirements.

  • Build-buy-partner analysis compares strategic control, speed, skills and cost
  • Vendor scorecards assess model quality, security, integration and commercial terms
  • API architecture determines authentication, logging, rate limits and system integration
  • Service-level agreements define availability, support, incident notification and remedies
  • Exit planning addresses data portability, model substitution and contract termination
  • Proof-of-value criteria establish evidence required before production approval

Participants can define operating arrangements that support responsible AI adoption at scale.

  • RACI matrices assign accountabilities across business, technology, risk and legal
  • Product operating models organise discovery, delivery, monitoring and improvement
  • AI literacy programmes distinguish permitted use from prohibited employee practices
  • Change impact assessments identify role changes, skills needs and resistance
  • Standard operating procedures document review, escalation and exception handling
  • Communications plans explain purpose, controls, user responsibilities and feedback channels

Participants can prepare a measured implementation plan for a priority generative AI initiative.

  • Benefits cases quantify time savings, quality gains, risk reduction and revenue
  • Total cost of ownership includes licences, integration, data, support and assurance
  • Baseline measures establish current cycle times, error rates and service levels
  • Leading indicators track adoption, prompt success, review rates and user confidence
  • Stage-gate governance links funding decisions to evidence and control readiness
  • Ninety-day plans sequence ownership, milestones, dependencies, measures and decisions

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Generative AI use-case portfolio template
  2. Impact-versus-feasibility prioritisation matrix
  3. Prompt and output evaluation rubric
  4. AI risk and control register
  5. Vendor due-diligence scorecard
  6. 90-day AI implementation plan

Who should attend

  • Business Unit Leaders — sponsors seeking measurable productivity, service or revenue gains
  • Digital Transformation Managers — responsible for selecting and scaling AI-enabled process improvements
  • Operations Leaders — managing document-heavy, high-volume or knowledge-intensive workflows
  • Risk and Compliance Managers — establishing controls for model use, data handling and oversight
  • Product Managers — defining AI-enabled services and prioritising customer-facing features
  • Technology and Data Leaders — translating business requirements into viable platform and governance decisions

Skills and tools covered

AI use-case prioritisationPrompt designAI risk governanceRAG requirementsVendor assessmentAI value measurement

Tools and standards

NIST AI Risk Management Framework, ISO/IEC 42001, OWASP Top 10 for LLM Applications, RACI matrix

How the course runs

Training methodology

The course uses short instructor briefings to introduce concepts, frameworks and decision criteria, followed by sector-based case work and structured group analysis. Participants examine workflows, compare use-case options, inspect model outputs and identify control requirements for realistic scenarios. Simulations cover sponsor, risk, technology and procurement perspectives during AI investment decisions. Guided application planning helps participants translate course methods into a priority initiative, while instructor feedback tests assumptions, measures and implementation choices.

Requirements and prerequisites

Participants should have experience managing a business function, process, product, technology initiative or risk area. Familiarity with common business metrics, workflow mapping and data confidentiality requirements is useful. Participants should be able to discuss a real process from their organisation that could benefit from improved drafting, analysis, knowledge retrieval or customer support. No programming, machine-learning mathematics, model training experience or prior use of a specific AI platform is required. The course explains technical concepts at the level needed for sound business decisions.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

You should understand the business processes, customers, risks or products within your area of responsibility. Programming, data science and machine-learning mathematics are not required.

Bring a laptop if attending classroom delivery and details of one business process you may wish to assess. You do not need to bring confidential documents, customer data or internal reports.

It suits business, operations, product, digital, risk, compliance, procurement and technology leaders involved in AI decisions. It is intended for people who sponsor or govern AI initiatives rather than train foundation models.

This course focuses on business value, governance, deployment choices, operating models and measurement. It includes practical prompt design, but does not teach coding, model fine-tuning or machine-learning development.

You will be able to assess a real use case, define requirements, identify risks and prepare an implementation proposal. The templates support conversations with technology, security, legal, procurement and executive stakeholders.

The programme contains approximately 32.5 contact hours, delivered from 08:30 to 16:30 each day. Time is divided between instructor briefings, case analysis, group exercises, simulations and application planning.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.