Certificate Course in Business Leadership

Duration 10 days 18 modules · 65 contact hours
Level Intermediate Certificate on completion
Who attends New Managers, Team Leaders and others
Fee from USD 2,200 KSh 190,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-LD-191

Before you join: Participants should have at least one to three years of professional experience and current or recent responsibility for coordinating work, influencing colleagues, supervising others or leading projects.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Business leaders are expected to turn strategy into coordinated action while maintaining performance, trust, ethical standards and workforce commitment. This requires more than subject expertise or supervisory authority. Leaders must make sound decisions with incomplete information, communicate difficult messages, set clear accountabilities, resolve conflict, influence stakeholders and develop people without avoiding hard performance conversations.

This certificate course builds the practical foundations for leading teams, functions and cross-functional initiatives. Participants examine their own leadership approach, establish credibility and psychological safety, adapt their style to people and situations, and communicate decisions with clarity. They use GROW coaching, SBI feedback, RACI, stakeholder mapping, SMART outcomes, OKRs, conflict-resolution methods, ethical decision models and change frameworks. Strategic thinking, risk judgement, inclusion, delegation and business-focused influence are integrated throughout the programme.

The programme is delivered over 10 instructor-led days in the classroom or live online, using short faculty briefings, realistic business cases, group analysis, role-based simulations and structured application planning. Participants apply tools to a live leadership challenge from the first week, refining their work as new methods are introduced. They leave with a reviewed Leadership Action Portfolio containing a stakeholder plan, communication approach, team operating routines, performance measures, change actions and implementation roadmap. Participants who complete the programme receive a certificate of completion.

The course is suited to professionals moving from specialist or supervisory roles into broader management, as well as established managers who need a disciplined set of leadership methods for larger teams, business change or more demanding stakeholder environments.

What you will be able to do

  • Assess personal leadership strengths, triggers and behavioural patterns using structured reflection and feedback.
  • Apply situational leadership methods to adapt direction, support and delegation decisions.
  • Construct clear leadership communications using message maps and Pyramid Principle logic.
  • Conduct coaching, feedback and performance conversations using GROW, SBI and documented evidence.
  • Build team operating agreements, RACI matrices and accountability routines for reliable execution.
  • Develop stakeholder influence and negotiation plans using power-interest mapping and BATNA analysis.
  • Evaluate strategic, ethical and change decisions using PESTLE, ADKAR, risk registers and premortems.
  • Present a complete Leadership Action Portfolio for a live business challenge.

Benefits of attending

For you

  • A documented leadership approach for a current business challenge
  • Greater confidence conducting difficult performance and feedback conversations
  • Practical coaching questions for developing team capability
  • A stakeholder influence plan for gaining support without formal authority
  • A credible portfolio for management promotion and internal leadership discussions

For your organisation

  • Managers who set clearer priorities, decision rights and delivery expectations
  • More consistent feedback, coaching and underperformance management across teams
  • Earlier identification of stakeholder resistance, delivery risks and ethical concerns
  • Stronger cross-functional coordination through defined roles and operating routines
  • Actionable leadership plans linked to current business priorities and change initiatives

Course modules

18 modules over 10 days

Participants can define a credible leadership mandate linked to business, people and stakeholder outcomes.

  • Manager and leader accountabilities distinguished through authority, influence, and stewardship
  • Personal leadership purpose translated into observable workplace commitments
  • Values-based decisions tested against stakeholder consequences and organisational standards
  • Leadership credibility built through competence, consistency, and constructive intent
  • Role expectations clarified using a leadership mandate and stakeholder interviews
  • First-week leadership challenge selected with measurable business and people outcomes

Participants can identify personal patterns that affect judgement, relationships and leadership impact.

  • Emotional intelligence domains assessed using self-awareness, self-management, social awareness, relationship management
  • Johari Window feedback identifies blind spots affecting leadership impact
  • Trigger patterns mapped from pressure situations, assumptions, and habitual responses
  • Energy, attention, and recovery practices scheduled around critical leadership work
  • Personal boundaries set for availability, escalation, and decision ownership
  • Reflective practice converts significant events into tested behavioural adjustments

Participants can build trust and use feedback practices that improve candour and accountability.

  • Psychological safety behaviours distinguish candour, curiosity, fallibility, and accountability
  • SCARF threats and rewards diagnosed in everyday management interactions
  • Trust equation factors assessed: credibility, reliability, intimacy, and self-orientation
  • SBI feedback separates situation, behaviour, and impact without inferred motive
  • Listening ladder moves from downloading assumptions to generative inquiry
  • Working agreements define response norms, challenge protocols, and meeting discipline

Participants can select an appropriate leadership response and clarify decision authority.

  • Situational Leadership II matches direction and support to demonstrated development
  • Directive, coaching, supporting, and delegating responses compared against task readiness
  • Adaptive leadership distinguishes technical problems from adaptive challenges requiring behavioural change
  • Decision rights assigned through RAPID for recurrent cross-functional decisions
  • Leadership style flexed without abandoning standards or accountability
  • Authority, expertise, relationships, and information mapped as influence sources

Participants can communicate decisions, priorities and recommendations for different stakeholder groups.

  • Message maps connect business context, decision, rationale, and requested action
  • Pyramid Principle structures executive messages around answer-first logic
  • Audience analysis differentiates interests, influence, concerns, and preferred evidence
  • Communication channels selected by urgency, sensitivity, reach, and feedback needs
  • Briefing notes convert complex issues into decision-ready recommendations
  • Town-hall questions handled through acknowledgement, evidence, boundaries, and follow-through

Participants can conduct structured coaching conversations that build capability and ownership.

  • GROW coaching structures goals, reality, options, and committed next steps
  • Powerful questions replace premature advice during employee problem solving
  • Development conversations diagnose skill, will, confidence, and environmental barriers
  • Feedforward requests focus colleagues on future behaviour and practical support
  • Career discussions connect aspirations, capability gaps, and available assignments
  • Coaching boundaries distinguish development support from formal performance management

Participants can establish performance expectations, review evidence and address underperformance fairly.

  • SMART outcomes translate strategic priorities into individual accountabilities
  • OKRs align team objectives with measurable key results
  • Performance expectations document quality, timeliness, authority, and stakeholder requirements
  • One-to-one agendas balance delivery review, development, wellbeing, and obstacles
  • Performance evidence records observed results, behaviours, and agreed actions
  • Underperformance conversations establish standards, causes, support, and review dates

Participants can delegate work with clear authority, proportionate controls and retained accountability.

  • Delegation diagnosis separates tasks to retain, share, assign, or automate
  • Delegation briefs specify outcome, constraints, authority, resources, and checkpoints
  • RACI matrices clarify responsible, accountable, consulted, and informed parties
  • Control levels calibrated through risk, capability, and consequence analysis
  • Check-ins inspect progress without unnecessarily reclaiming employee ownership
  • Decision logs record commitments, owners, deadlines, and escalation triggers

Participants can establish team structures, norms and routines that support reliable delivery.

  • Team purpose, membership, and interfaces defined before setting operating norms
  • Tuckman's forming-to-performing stages inform leadership interventions over time
  • Belbin team roles reveal contribution patterns and potential gaps
  • Meeting architecture separates information sharing, problem solving, and decisions
  • Team charters establish norms for challenge, inclusion, and accountability
  • Remote collaboration protocols define channels, response times, and documentation

Participants can create conditions for fair participation, challenge and access to opportunity.

  • Inclusive leadership examines voice, belonging, fairness, and decision access
  • Unconscious bias interruptions applied to hiring, assignments, and meeting participation
  • Equity checks test whether processes create unequal barriers or outcomes
  • Psychological safety practices invite dissent, questions, and early risk reporting
  • Cross-cultural communication adapts directness, hierarchy, time, and relationship expectations
  • Allyship actions redistribute airtime, sponsorship, information, and opportunity

Participants can plan ethical influence and negotiate agreements across competing interests.

  • Stakeholder maps classify power, interest, position, and engagement approach
  • Influence plans link stakeholder needs to evidence, messengers, and requests
  • Reciprocity, social proof, authority, and consistency examined ethically
  • Coalition building sequences bilateral conversations before formal decision forums
  • Negotiation preparation identifies BATNA, interests, options, and objective criteria
  • Resistance responses distinguish legitimate concerns from political obstruction

Participants can diagnose conflict and conduct direct, respectful conversations towards resolution.

  • Thomas-Kilmann modes selected according to importance, relationship, and urgency
  • Conflict diagnoses separate positions, interests, emotions, facts, and assumptions
  • Crucial conversations open with shared purpose and mutual respect
  • De-escalation language acknowledges impact without conceding disputed facts
  • Mediation steps establish ground rules, issues, options, and agreements
  • Escalation decisions apply policy, risk, authority, and documentation thresholds

Participants can make defensible leadership decisions within ethical, governance and risk boundaries.

  • Ethical decision model tests legality, consequences, duties, and character
  • Conflicts of interest identified, declared, and managed through documented controls
  • Speaking-up channels assessed for confidentiality, retaliation risk, and follow-up
  • Governance boundaries distinguish management authority from board oversight
  • Risk appetite statements guide decisions under uncertainty and competing objectives
  • Case facts separated from assumptions before recommending sensitive actions

Participants can connect leadership priorities to market forces, strategic choices and performance measures.

  • PESTLE analysis identifies external forces affecting strategic choices
  • Porter's Five Forces assesses industry profit drivers and bargaining power
  • Strategic choices translated into customer value, capabilities, and trade-offs
  • Balanced Scorecard links financial, customer, process, and learning measures
  • Assumptions registers expose uncertainties behind plans and investment cases
  • Strategy narratives connect priorities to frontline decisions and resource allocation

Participants can lead people through change using structured diagnosis, sponsorship and adoption measures.

  • Change impact assessments identify affected roles, processes, systems, and behaviours
  • ADKAR diagnoses awareness, desire, knowledge, ability, and reinforcement gaps
  • Kotter's eight-step model structures mobilisation and sustained change
  • Change sponsor roles define visible advocacy, decisions, and barrier removal
  • Communication plans sequence messages by audience, timing, channel, and feedback
  • Adoption measures track behaviour, proficiency, usage, and business results

Participants can improve decision quality through evidence testing, risk analysis and disciplined review.

  • Decision quality separates framing, alternatives, evidence, judgement, and follow-through
  • Premortems identify failure modes before committing resources or public promises
  • Red-team reviews challenge assumptions, incentives, evidence quality, and unintended consequences
  • Cynefin distinguishes clear, complicated, complex, and chaotic decision contexts
  • Risk registers assign owners, treatments, triggers, and residual exposure
  • After-action reviews capture lessons, decisions, results, and improvements

Participants can design leadership routines that connect priorities, people, decisions and stakeholder communication.

  • Leadership operating system integrates priorities, routines, decisions, and stakeholder communication
  • Weekly leadership cadence balances team delivery, coaching, and strategic work
  • Personal action plan specifies behaviour changes, measures, support, and review dates
  • Stakeholder engagement plan schedules conversations around critical business milestones
  • Leadership dashboard combines outcome metrics, team indicators, and risk signals
  • Accountability partners establish challenge, feedback, and follow-up arrangements

Participants can complete, review and present a Leadership Action Portfolio addressing a live business challenge.

  • Capstone brief defines business challenge, stakeholders, constraints, and intended outcomes
  • Diagnostic evidence synthesises team, stakeholder, performance, and strategic findings
  • Leadership approach selects behaviours, communication, coaching, and decision routines
  • Implementation roadmap sequences actions, owners, resources, milestones, and dependencies
  • Risk and resistance plan specifies mitigations, escalation routes, and contingencies
  • Peer review tests feasibility, ethical implications, evidence, and measurable outcomes
  • Final presentation communicates the portfolio's case, plan, and accountability measures

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Personal Leadership Mandate template
  2. Stakeholder Influence and Communication Plan
  3. Team Charter and RACI matrix
  4. Coaching and Feedback Conversation Guide
  5. Change Impact and Adoption Plan
  6. Leadership Action Portfolio

Who should attend

  • New Managers — need practical methods for leading former peers and setting expectations
  • Team Leaders — need stronger routines for performance, delegation and team accountability
  • Functional Managers — need to align people, priorities and cross-functional delivery
  • Project Managers — need influence methods when authority is shared across stakeholders
  • Technical Specialists — need leadership capability before moving into management roles
  • Programme Managers — need structured approaches for change, risk and senior stakeholder communication

Skills and tools covered

Leadership self-awarenessPerformance managementStakeholder influenceTeam accountabilityChange leadershipStrategic decision-making

Tools and standards

GROW coaching model, SBI feedback model, RACI matrix, ADKAR change model

How the course runs

Training methodology

Faculty-led briefings introduce leadership models, followed by case analysis drawn from corporate, public-sector and regulated-service settings. Participants practise decision making, coaching, feedback, stakeholder influence and conflict conversations through facilitated group work and simulations. Structured peer review tests assumptions, evidence and proposed actions. Individual application planning runs through both weeks, allowing participants to build and improve a Leadership Action Portfolio tied to a live workplace issue. Trainers adapt cases and discussion emphasis to the cohort's management context.

Requirements and prerequisites

Participants should have at least one to three years of professional experience and current or recent responsibility for coordinating work, influencing colleagues, supervising others or leading projects. Familiarity with workplace objectives, meetings and basic performance expectations is assumed. Participants should bring a real leadership challenge they can use during application planning, although sensitive information need not be shared. No formal management qualification, prior leadership theory study, finance background or people-management title is required. The course is not designed for first-time workplace entrants.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

Participants should have professional workplace experience and some responsibility for coordinating work, influencing colleagues or supervising others. A formal management qualification or current people-management title is not required.

Bring a current leadership, team, stakeholder or change challenge that you can use for application planning. You do not need to disclose confidential business information; anonymised facts and realistic assumptions are sufficient.

The course is designed for new and established managers, team leaders, project managers and specialists preparing for wider leadership responsibility. It is particularly useful where participants must influence across functions or lead through organisational change.

People-management courses often focus mainly on employment processes, while project-management courses focus on scope, schedule and controls. This programme develops the wider leadership judgement required to align people, strategy, decisions, stakeholders and change.

Each participant develops a Leadership Action Portfolio around a live workplace issue, with practical routines, stakeholder actions, measures and review dates. The portfolio can be used directly in discussions with a manager, sponsor or team.

Training days run from 08:30 to 16:30 and provide approximately 6.5 contact hours each. The first week establishes core leadership, communication, coaching and team methods; the second week addresses influence, conflict, strategy, change, risk and the final portfolio presentation.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.