Service Improvement and Innovation Training Course

Duration 10 days 18 modules · 65 contact hours
Level Intermediate Certificate on completion
Who attends Service Delivery Managers, Operations Managers and others
Fee from USD 2,200 KSh 190,000 for Kenyan organisations
Where 52 cities + online See dates by city
Next start 16 Nov 2026 Course code SD-QP-073

Before you join: Participants should have experience of working in, managing or supporting a service operation, project or customer-facing process.

Dates & prices

Two start dates a month in every city, and live online on weekdays or weekends. Fees are per participant; classroom fees include tuition, materials, lunch and refreshments, and the certificate.

Suggest a date or city

Showing the next six months. Later dates, other cities and private deliveries for your team are available on request.

Course overview

Service teams are under pressure to reduce delays, errors, rework and avoidable demand while protecting customer trust, compliance and staff capacity. Many improvement efforts fail because teams start with solutions before defining the service problem, measuring current performance or identifying the causes of failure. Innovation can also become disconnected from operational reality when new ideas are not tested against process capability, customer need and implementation constraints.

This course equips participants to improve service quality and productivity through structured continuous-improvement methods. Participants learn to define service problems, capture voice of the customer, map end-to-end processes, establish baselines, identify waste and failure demand, analyse root causes, generate improvement options and test service innovations. The course covers Lean service methods, DMAIC, PDCA, service blueprinting, standard work, visual management, statistical process control, FMEA and pilot design.

Teaching combines short instructor briefings with sector-based cases, group analysis, simulations and application planning. Participants progressively build an improvement project around a real service process from their workplace, such as claims handling, call-centre enquiries, citizen applications, patient appointments, procurement requests or internal IT support. They leave with a reviewed Service Improvement and Innovation Plan containing a charter, baseline, process analysis, root-cause evidence, prioritised solutions, pilot design, implementation plan and performance-control approach.

The course is suited to managers, supervisors, analysts and project staff responsible for service delivery, operational performance or customer experience. It is particularly relevant where teams need practical methods for improving existing services while introducing changes that can be measured, governed and sustained.

What you will be able to do

  • Define service improvement projects using charters, CTQ requirements and measurable baselines
  • Map end-to-end service processes using SIPOC, swimlane maps and service blueprints
  • Measure quality, productivity, demand, flow time and service-level performance
  • Diagnose root causes using Pareto analysis, fishbone diagrams and five whys
  • Design improvement options using Lean waste analysis, standard work and mistake-proofing
  • Evaluate service innovations through customer value, feasibility, risk and benefit criteria
  • Plan controlled pilots using hypotheses, measures, feedback loops and decision gates
  • Produce and present a complete Service Improvement and Innovation Plan

Benefits of attending

For you

  • Lead service improvement discussions with evidence rather than assumptions
  • Build credible cases for operational changes and service innovation proposals
  • Identify waste, failure demand and process constraints in everyday service work
  • Present improvement recommendations using recognised operational performance methods
  • Create a portfolio-ready Service Improvement and Innovation Plan

For your organisation

  • Shorter customer waiting times through targeted flow and capacity improvements
  • Lower rework and avoidable demand through root-cause correction
  • More consistent service delivery through standard work and visual controls
  • Better investment decisions through structured innovation evaluation and piloting
  • Sustained improvement results through ownership, measures and review routines

Course modules

18 modules over 10 days

Participants can define a service improvement opportunity with clear customer, operational and regulatory requirements.

  • Service value propositions linked to customer, regulatory and operational requirements
  • CTQ trees translating service expectations into measurable performance characteristics
  • Service-profit chain assumptions tested against local operating data
  • Stakeholder maps distinguishing users, payers, regulators, suppliers and frontline teams
  • Problem statements framed with scope, impact, baseline and affected customers
  • Operational definitions preventing inconsistent interpretation of service measures

Participants can convert customer evidence and demand patterns into prioritised service requirements.

  • Voice of the customer sources: complaints, surveys, calls and observations
  • Customer journey evidence separated from internal assumptions and anecdotal feedback
  • Kano model classifying basic, performance and attractive service requirements
  • Demand analysis distinguishing value demand, failure demand and unwanted demand
  • Segmentation by customer type, channel, urgency and transaction complexity
  • Translating customer needs into service standards and measurable CTQs

Participants can map an end-to-end service process and expose handoffs, delays and ownership gaps.

  • SIPOC diagrams defining suppliers, inputs, process boundaries, outputs and customers
  • Swimlane maps revealing handoffs, decisions, queues and role responsibilities
  • Value-stream maps measuring touch time, waiting time and rework loops
  • Service blueprints connecting customer actions, frontstage work and backstage processes
  • Decision rules documented at approval points and exception pathways
  • Process boundaries agreed before collecting performance and cost data

Participants can establish a reliable baseline for service quality, speed, capacity and cost.

  • Balanced service measures covering quality, time, cost, demand and customer experience
  • First-time-right rates calculated from completed transactions and error records
  • Cycle time, lead time and queue time distinguished precisely
  • Capacity analysis comparing workload, available hours and productive time
  • Service-level agreements translated into operational performance measures
  • Run charts displaying baseline variation, trends and unusual performance patterns

Participants can identify waste and flow constraints within a mapped service process.

  • TIMWOODS waste categories interpreted for administrative and customer service processes
  • Waiting caused by batching, approvals, handoffs and incomplete information
  • Rework loops traced from defects, unclear requests and weak decision rules
  • Overprocessing identified through duplicate entry, unnecessary checks and reporting
  • Work-in-progress limits used to expose overload and stalled cases
  • Little's Law relating queue size, throughput and lead time

Participants can create an evidence-based charter for a focused service improvement project.

  • DMAIC phases matched to service improvement project decisions
  • Project charters defining problem, goal, scope, team and business case
  • SMART targets expressed through measurable quality, time and productivity outcomes
  • Baseline data plans specifying measures, sources, frequency and ownership
  • In-scope and out-of-scope boundaries preventing uncontrolled project expansion
  • Benefits registers separating cashable, capacity, risk and customer benefits

Participants can test likely causes of service performance problems using structured analysis.

  • Pareto charts identifying high-frequency defects, delays and complaint categories
  • Fishbone diagrams organising causes across people, process, technology and policy
  • Five whys applied to evidence rather than untested assumptions
  • Stratification by channel, team, customer group, product and case type
  • Scatter plots testing relationships between workload, complexity and completion time
  • Cause-and-effect matrices ranking suspected causes against customer requirements

Participants can develop practical solutions that address validated causes and service requirements.

  • Countermeasures matched directly to validated root causes and control points
  • Brainstorming rules separating idea generation from option evaluation
  • TRIZ contradiction thinking applied to conflicting service performance requirements
  • Mistake-proofing methods preventing incomplete forms, omissions and incorrect routing
  • Simplification opportunities removing low-value approvals, checks and duplicate requests
  • Future-state maps showing redesigned flow, roles, measures and customer touchpoints

Participants can select improvement actions using transparent value, effort, risk and feasibility criteria.

  • Impact-effort matrices comparing expected benefit against implementation difficulty
  • Weighted decision matrices scoring customer value, cost, risk and feasibility
  • Cost-of-poor-quality estimates covering rework, complaints, delay and escalation
  • Benefit hypotheses linked to baseline measures and expected performance changes
  • Assumptions registers documenting data limitations, dependencies and unresolved questions
  • Business cases presenting options, recommendations, costs, benefits and risks

Participants can design service innovations that respond to defined user needs and operating constraints.

  • Jobs to Be Done identifying customer progress, barriers and desired outcomes
  • Value proposition canvases matching service features to customer pains
  • Design thinking stages used to frame, test and refine service concepts
  • Service blueprint redesign identifying new channels, roles and support processes
  • Channel-shift analysis assessing digital, assisted and self-service options
  • Innovation assumptions tested against customer value, feasibility and viability

Participants can specify standard work that improves consistency without blocking justified exceptions.

  • Standard work sheets defining sequence, timing, quality checks and escalation
  • Visual work instructions reducing variation in recurring service transactions
  • Checklists designed for high-risk handoffs, approvals and customer communications
  • Poka-yoke controls preventing incorrect data entry and missed mandatory fields
  • Exception pathways distinguishing legitimate variation from process non-compliance
  • RACI matrices clarifying accountabilities for redesigned service activities

Participants can design daily management controls for service flow, workload and priorities.

  • Kanban boards visualising workflow stages, blockers, ownership and ageing
  • Pull systems releasing work according to downstream capacity and priorities
  • Daily huddles reviewing safety, quality, delivery, cost and people measures
  • Escalation triggers defined for breached service levels and ageing cases
  • Workload balancing using skills matrices, demand forecasts and queue data
  • Visual management boards linking local actions to improvement targets

Participants can distinguish normal variation from signals requiring service management action.

  • Common-cause and special-cause variation distinguished using operational examples
  • Control charts selecting appropriate measures for counts, proportions and times
  • Process capability assessed against customer requirements and service-level targets
  • Sampling plans balancing data quality, effort and decision risk
  • Measurement-system checks testing consistency between reviewers and data sources
  • Management responses matched to signals rather than single-point reactions

Participants can plan controlled pilots that test improvements before wider implementation.

  • Pilot charters defining hypothesis, scope, participants, duration and decision criteria
  • A/B testing principles applied to customer communications and service options
  • Before-and-after measures selected for quality, speed, demand and satisfaction
  • Pilot risk registers covering customer impact, compliance and operational disruption
  • Feedback loops collecting frontline observations and customer response data
  • Decision gates determining stop, adapt, extend or scale outcomes

Participants can plan adoption activities that address resistance, capability and stakeholder needs.

  • Stakeholder analysis mapping influence, impact, concerns and engagement actions
  • ADKAR model applied to awareness, desire, knowledge, ability and reinforcement
  • Change impact assessments identifying altered roles, controls, skills and workloads
  • Communication plans matching messages, channels, timing and accountable owners
  • Training needs analyses defining capability gaps for redesigned service processes
  • Resistance logs converting objections into risks, questions and response actions

Participants can prepare an implementation plan with clear controls, ownership and review routines.

  • Implementation roadmaps sequencing quick wins, pilots, dependencies and scale-up actions
  • RAID logs tracking risks, assumptions, issues and dependencies
  • Governance structures defining sponsor decisions, project roles and escalation routes
  • Benefits-realisation plans assigning measures, owners, review dates and evidence
  • Control plans specifying process checks, thresholds and corrective actions
  • PDCA cycles establishing regular review, learning and adjustment routines

Participants can establish routines that maintain gains and identify further improvement opportunities.

  • Control plans linking critical measures to owners and response actions
  • Layered process audits checking adherence to standard work and controls
  • Monthly performance reviews analysing trends, exceptions, benefits and priorities
  • Knowledge capture documenting revised procedures, lessons and reusable countermeasures
  • Improvement backlogs managing future opportunities, evidence and prioritisation decisions
  • Recognition mechanisms reinforcing desired service behaviours and local ownership

Participants can build, review and present a complete Service Improvement and Innovation Plan for a selected service process.

  • Project charter, customer requirements and baseline assembled into one proposal
  • Current-state maps supported by demand, quality, flow and capacity evidence
  • Root-cause findings linked directly to prioritised improvement and innovation actions
  • Future-state service blueprint defining processes, roles, channels and controls
  • Pilot, implementation and benefits plans tested through structured peer review
  • Executive presentation communicating recommendation, evidence, risks and expected results

Exercises and examples are adapted to each cohort's sectors and roles.

What you take back to work

  1. Service Improvement Project Charter template
  2. Customer Demand and CTQ analysis
  3. Current-State Service Process Map
  4. Root-Cause Analysis toolkit
  5. Pilot and Implementation Plan template
  6. Service Improvement and Innovation Plan

Who should attend

  • Service Delivery Managers — improve quality, capacity and customer-facing performance
  • Operations Managers — reduce delays, rework and avoidable operating cost
  • Continuous Improvement Specialists — structure improvement projects with stronger evidence
  • Customer Experience Managers — convert customer feedback into service redesign priorities
  • Project Managers — deliver measurable operational change and controlled pilots
  • Team Leaders and Supervisors — manage local improvement actions and standard work

Skills and tools covered

Service process mappingRoot-cause analysisLean service improvementPerformance measurementService innovation designImprovement project governance

Tools and standards

DMAIC, PDCA, Service Blueprint, Failure Mode and Effects Analysis

How the course runs

Training methodology

The course uses short briefings to introduce methods, followed by case work, group exercises, process-analysis simulations and facilitated application planning. Participants work with realistic service scenarios from banking, public services, healthcare, shared services and customer operations. Throughout the programme, they apply tools to a selected workplace process or a detailed case where workplace data cannot be shared. Instructor feedback focuses on problem definition, evidence quality, practical feasibility, stakeholder impacts and measurable benefits. The final sessions use peer review and presentation to test each improvement plan.

Requirements and prerequisites

Participants should have experience of working in, managing or supporting a service operation, project or customer-facing process. They should be comfortable discussing basic operational measures such as volumes, turnaround times, backlogs, errors or customer complaints. No prior Lean, Six Sigma, statistical analysis or process-mapping certification is required. Participants do not need advanced mathematics, specialist software skills or responsibility for a major transformation programme. Bringing a current service problem, recent performance data or a process example is useful but not mandatory.

A typical training day

08:30 – 10:30First session
10:30 – 10:45Refreshment break
10:45 – 12:30Second session
12:30 – 13:30Lunch and networking
13:30 – 15:00Third session
15:00 – 15:15Refreshment break
15:15 – 16:30Workshop and daily review

Live online deliveries follow the same structure in East Africa Time, with shorter screen blocks and longer breaks.

What the fee includes

  • Instruction by a practitioner facilitator
  • Full course workbook and materials
  • Exercise files, templates and case studies
  • Refreshments and lunch on classroom deliveries
  • Certificate of completion
  • Post-course application plan

Frequently asked questions

Participants should have experience of a service process, operational team or improvement project. Previous Lean, Six Sigma or statistical process control training is not required.

Bring a service problem, process example or performance concern from your workplace if possible. Useful material includes anonymised data on volumes, delays, errors, complaints, backlogs or service levels.

The course is designed for managers, team leaders, analysts, project managers and improvement staff working in service operations. It suits participants from public services, financial services, healthcare, shared services, utilities, NGOs and corporate support functions.

This course applies selected Lean and Six Sigma methods specifically to service quality, productivity and innovation. It places equal attention on customer journeys, service design, piloting, adoption and implementation governance.

Participants build a structured improvement plan around a workplace process or realistic case throughout the programme. The templates and analysis methods can be reused for future service improvement initiatives.

Each training day runs from 08:30 to 16:30 and provides about 6.5 contact hours. Early modules establish the service problem, baseline and analysis; later modules develop solutions, pilots, implementation controls and the final capstone presentation.

Questions about this course?

Ask about dates, fees, group bookings or running it for your team. Our training team replies by email.